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Technology expands the range of design possibilities in visual
language. The Dynamics of Interaction Design Theory explores
different design principles under the five core areas of tension,
form, story, structure, and interactivity, and offers a new
perspective to learn and apply the conventional design process with
new influences from motion graphics, narrative theory, and
interaction design. To connect each design theory to its
application, The Dynamics of Interaction Design Theory includes
visual examples from daily life as well as design samples from
different stages of the creative process. This helps readers
visualize the impact of one small change in a design element to the
overall message and effectiveness of communication. In addition,
each chapter includes exercises to reinforce understanding. This
book provides fundamental knowledge about using typography and
image in visual layout. It takes a conversational approach to
inspire alternative ways of seeing, understanding, experimenting,
and reinventing the visual vocabulary for real-world projects. It
is an invitation for graphic designers and non-graphic designers to
contemplate the objects we see, feel, and interact with on a daily
basis.
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