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Corporate liberation is not a strategy. It is a business philosophy
that leaders around the world are using to radically transform
their organizations. Liberating leaders believe that a workplace
based on respect and freedom is a more natural environment than one
based on mistrust and control. So they acted to align their
organizations with these beliefs: They liberated people's
initiative and potential and with it, unshackled their companies'
performance. A lot has happened since Freedom, Inc. first appeared
in 2009. The book itself has been translated to six other
languages. In France, it won the best business book award and was
the No.1 business/management bestseller on Amazon.fr seven months
in a row. More importantly, it has inspired hundreds of leaders to
launch their own corporate liberation. The French daily Le Monde
has heralded the start of a corporate liberation movement in
France. Since then, the phenomenon has made the cover of leading
periodicals, been shown on the evening news of major European TV
chains, and been the subject of a 90-minute TV documentary that
broke all the records for popularity. Most liberated companies have
been small and medium size-though some have grown tremendously
since. Yet increasingly, multinationals such as Michelin or
Decathlon-operating in Europe, America and Asia-are joining the
corporate liberation movement that pioneers such as W.L. Gore and
USAA began. Corporate liberation has no frontiers, geographical or
industrial. Vineet Nayar has liberated an Indian high-tech giant
and David Marquet, a U.S. nuclear submarine. Leaders of
organizations of all sizes and types are shedding their hierarchies
and bureaucracies and transforming them into respect- and
freedom-based workplaces. Every morning their employees go to work,
but many prefer to say they go to have fun-pursuing a common dream
using their own initiative.
If you take a chain, pile it up and then push it, what direction
will it go? Nowhere you can predict and not very far. If you take
it by the end and pull it, which way will it go? It will follow
you. Leadership is not about what sets you apart from those you
lead-it's about what binds you together. It is not about
controlling others-it's about trusting others. It's not about your
achievements-it's about unleashing your team's greatness. In short,
leadership really isn't about you-it's about your people. Take Bob
Davids, co-author of this book and successful leader of six
businesses in fields as diverse as engineering and winemaking. His
achievements often came thanks to being able to refrain from acting
when others might have found intervening irresistible. By trusting
his employees to be better than him in their area of responsibility
and letting them act, Bob unleashed the human greatness that no one
else-including employees themselves-suspected. Yet to lead without
acting does not mean doing nothing. It means creating conditions in
which things happen by themselves. Leadership Without Ego is about
a transformation of the concept of leadership in the past two
decades: a change of beliefs about how best to lead, along with
radically different leadership practices. The ideas in this book
have already changed the fortunes of hundreds of businesses and the
lives of tens of thousands of employees. They can do the same for
your business, your people-and you.
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