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Social psychology has a profound influence on our everyday lives;
from our shopping habits to our interactions at a party. It seeks
to answer questions that we often think and talk about; questions
such as: - What circumstances prompt people to help, or not to
help? - What factors influence the ups and downs of our close
relationships? - Why do some people behave differently when on
their own compared to in a group? - What leads individuals
sometimes to hurt, and other times to help one another? - Why are
we attracted to certain types of people? - How do some persuade
others to do what they want? This new edition of Social Psychology
has been revised to introduce a more flexible structure for
teaching and studying. It includes up-to-date, international
research with an emphasis throughout on its critical evaluation.
Applied examples across the chapters help to highlight the
relevance, and hence the impact, that the theories and methods of
this fascinating subject have upon the social world. Key Features
Include: * Research Close-Up: In a brand-new style, this feature
matches the layout used in research papers, providing an accessible
introduction to journal articles and the methods used by social
psychologists. * Focus On: Fully revised, these boxes look at
opposing viewpoints, controversial research or alternative
approaches. This offers a more critical outlook and prompts the
questioning of the validity of published research. * Recommended
Readings: New to this edition, suggestions for both classic and
contemporary literature are included in each chapter, providing a
springboard for further study of the topics. * With chapter
contributions from Dr Juliet Wakefield. Connect Psychology is
McGraw-Hill's digital learning and teaching environment. Students -
You get easy online access to homework, tests and quizzes designed
by your instructor. You receive immediate feedback on how you're
doing, making it the perfect platform to test your knowledge.
Lecturers - Connect gives you the power to create auto-graded
assignments, tests and quizzes online. The detailed visual
reporting allows you to easily monitor your students' progress. In
addition, you can access key support materials for your teaching,
including a testbank, seminar materials and lecture support.
Professor David N. Myers is the John Dirk Werkman Professor of
Psychology at Hope College where he has taught for the past 30
years. David Myers' love of teaching psychology has been rewarded
by students on many occasions with numerous "Outstanding Professor"
awards. An award-winning researcher, Professor Myers received the
Gordon Allport Prize from Division 9 of the American Psychological
Association for his work on group polarization. His scientific
articles have appeared in more than two dozen journals, including
Science, American Scientist, Psychological Bulletin, and
Psychological Science. He has served his discipline as consulting
editor to the Journal of Experimental Social Psychology and the
Journal of Personality and Social Psychology. Dr Jackie Abell is a
Reader in Social Psychology with the Research Centre for
Agroecology, Water and Resilience, based at Coventry University,
UK. Her current areas of research interest include the application
of social psychology to wildlife conservation and environmental
issues to facilitate resilience and sustainable development, place
attachment and identity, social cohesion and inclusion. Professor
Fabio Sani holds a Chair in Social and Health Psychology at the
University of Dundee. His general research interest concerns the
mental and physical health implications of gro
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