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Gain a clear understanding of the important relationships between
accounting, financial statements and business decisions with
Rich/Jones/Myers' FINANCIAL ACCOUNTING, 5E. This edition's proven
approach is built around the way students like you read and use
texts. This edition helps you master the fundamentals of financial
accounting more quickly and independently so you can focus on how
accounting information is used in real companies today. The authors
illustrate each major concept using memorable examples from
familiar organizations and conceptual insights that explain the
reasons behind the processes. You watch leading companies, like
Apple, Verizon or Google, use accounting information to make better
decisions, as you learn how to analyze and interpret financial data
yourself. Helpful videos from the authors are available to
reinforce concepts and optional CNOWv2 digital resources provide
support with homework, study and review.
Get where you need to be with CORNERSTONES OF FINANCIAL ACCOUNTING,
3e, International Edition. Cornerstones delivers a truly unique
learning system that is integrated through the entire introductory
managerial accounting journey -- ensuring students will leave the
course with the knowledge they need to be future business leaders.
Students are guided through: Building A Strong Foundation: Students
need to build a strong foundation of the fundamentals before they
can move forward in this course. The unique Cornerstones approach
gets them through the fundamentals FASTER so that they can
transition to analyzing and applying concepts. Understanding
Relationships: Rather than focusing on concepts in isolation,
students should understand accounting as a system and recognize how
the end result changes based on how the numbers affect each other.
CORNERSTONES aids students in this step as an important part in
training them to be good decision makers. Making Decisions: Armed
with the knowledge they have gained from working through the other
aspects of the Cornerstones approach, students are now given the
tools to bring their knowledge full-circle and practice making good
business decisions. Students love this approach because it presents
materials the way they learn. Instructors love it because it gets
students to master the foundations more quickly and allows more
time to learn and apply the analysis and decision making of
accounting. Get There with Cornerstones!
CORNERSTONES OF FINANCIAL ACCOUNTING and CengageNOWv2 demonstrate
the role of accounting in business with a balanced approach that
highlights the relationship between accounting, financial
statements, and business decisions. Built around how students like
you read and use textbooks, the Cornerstones approach makes it easy
to learn FASTER and MORE INDEPENTENTLY. Armed with the knowledge
you gain from working through the CORNERSTONES approach, you have
the tools to bring your knowledge full-circle. You practice
actually making decisions based on the information that you gather
and analyze.
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