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This comprehensive study examines the global strategies of
multinational corporations (MNCs), the strategic evolution and the
categories of their subsidiaries in China based on 150 MNCs. It is
the first large-scale project of this nature to be conducted. The
research has significant bearing on strategic planning for firms
that have set up, are setting up or are planning to establish
subsidiaries in China, and the firms that try to compete in the
global marketplace. The findings are significant for the West,
owing to the current economic crisis and the need to determine if
subsidiary expansion strategies will help Western firms achieve the
portfolio effects in operations and avoid the harmful impact of
macro events such as the existing global financial crisis.
Additional empirical findings, analysis, discussions, and
suggestions for future studies are also presented.
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Nadine Gordimer
Paperback
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R398
R330
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