Based on seven years of original research, this book contains one of the most detailed and comprehensive assessments of 'home-grown' Islamist terrorism (HGIT) in the US and UK to date. Beginning with an examination of the development of militant networks during the 1980s and 1990s, it traces the origins of HGIT and highlights the significance of these early experiences in different countries for shaping the future trajectory of the threat. The book also examines the range of motivations for violent jihad in the West, suggesting a composite theoretical model that specifies three 'necessary' conditions for involvement and challenges popular explanations for differential rates of terrorism which emphasize socioeconomic factors.The book analyzes the background and operational activities of nearly 800 American and British jihadis who mobilized between 1980 and September 11th 2013, including factors such as mental health, education, processes of radicalization, leadership, use of the Internet, sources of funding and links to foreign terrorist organizations. This analysis is then complemented with an examination of how these individuals have been dealt with by the respective security services.From the first proponents of 'global jihad' to the recent wave of volunteers inspired by events in the Middle East, this book provides an extensive yet lucid analysis of one of the greatest security concerns facing America and Great Britain today. 'Home-Grown' Jihad challenges existing studies on a number of key issues and expands our understanding of HGIT. It will be invaluable to academics, practitioners and policymakers alike.

Based on seven years of original research, this book contains one of the most detailed and comprehensive assessments of 'home-grown' Islamist terrorism (HGIT) in the US and UK to date. Beginning with an examination of the development of militant networks during the 1980s and 1990s, it traces the origins of HGIT and highlights the significance of these early experiences in different countries for shaping the future trajectory of the threat. The book also examines the range of motivations for violent jihad in the West, suggesting a composite theoretical model that specifies three 'necessary' conditions for involvement and challenges popular explanations for differential rates of terrorism which emphasize socioeconomic factors.The book analyzes the background and operational activities of nearly 800 American and British jihadis who mobilized between 1980 and September 11th 2013, including factors such as mental health, education, processes of radicalization, leadership, use of the Internet, sources of funding and links to foreign terrorist organizations. This analysis is then complemented with an examination of how these individuals have been dealt with by the respective security services.From the first proponents of 'global jihad' to the recent wave of volunteers inspired by events in the Middle East, this book provides an extensive yet lucid analysis of one of the greatest security concerns facing America and Great Britain today. 'Home-Grown' Jihad challenges existing studies on a number of key issues and expands our understanding of HGIT. It will be invaluable to academics, practitioners and policymakers alike.

Marketing Strategy, 8e is a focused, succinct text which can be used on its own or packaged with a case book. It covers the concepts and theories of creating and implementing a marketing strategy and offers a focus on the strategic planning process and marketing's cross/inter-functional relationships. This text distinguishes itself from competitors by maintaining a strong approach to strategic decision making. The eighth edition helps students integrate what they have learned about analytical tools and the 4P's of marketing within a broader framework of competitive strategy. Four key and relevant trends that are sweeping the world of marketing theory and practice are integrated throughout this new edition.

You have a new venture in mind. And you've crafted a business plan so detailed it's a work of art. Don't get too attached to it. As John Mullins and Randy Komisar explain in Getting to Plan B, new businesses are fraught with uncertainty. To succeed, you must change the plan in real time as the inevitable challenges arise. In fact, studies show that entrepreneurs who stick slavishly to their Plan A stand a greater chance of failing-and that many successful businesses barely resemble their founders' original idea. The authors provide a rigorous process for stress testing your Plan A and determining how to alter it so your business makes money, solves customers' needs, and endures. You'll discover strategies for: -Identifying the leap-of-faith assumptions hidden in your plan -Testing those assumptions and unearthing why the plan might not work -Reconfiguring the five components of your business model-revenue model, gross margin model, operating model, working capital model, and investment model-to create a sounder Plan B. Filled with success stories and cautionary tales, this book offers real cases illustrating the authors' unique process. Whether your idea is for a start-up or a new business unit within your organization, Getting to Plan B contains the road map you need to reach success.

This is a new release of the original 1927 edition.