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Fracking and the Rhetoric of Place investigates the rhetorical
strategies of speakers at public hearings on hydraulic fracturing
("fracking") in order to understand how places shape and are shaped
by citizens as they engage in their democracy. As an important
argumentative resource in environmental controversy, the rhetoric
of place helps citizens situate themselves within local contexts
and raise their voices in times of social conflict. Justin Mando
uses rhetorical analysis, discourse analysis, and corpus analysis
to offer scholars of place-based rhetoric and environmental
communication a heuristic approach to studying their own sites.
This approach reveals that place-based arguments are a ubiquitous
rhetorical resource in the dispute over hydraulic fracturing that
shapes how the issue is perceived. Pro-frackers and anti-frackers
use rhetoric of place in striking ways that reveal their values,
motivations, strengths, and weaknesses. Place functions as an
interface of potential common ground that connects the local to the
global, what is here to what is there. Scholars and students of
rhetoric, communication, and environmental studies will find this
book particularly interesting.
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