Literacy educators and researchers at all stages of their careers face ethical issues whenever they embark on research studies. In this book experienced literacy researchers identify and address multi-faceted, multi-dimensional ethical issues related to conducting studies in school, home, community, and virtual settings and share actions taken when faced with ethical dilemmas in their own investigations. Each chapter addresses a specific literacy research ethical issue. Part I focuses on conducting research in settings such as schools or literacy clinics. Part Two addresses research with pre-service teachers in college/university and school settings. Part Three looks at research in virtual worlds and online environments. Pedagogical features in each chapter engage readers in making connections between what they are reading and their own teaching and learning situations: A vignette to help readers understand the issue; pre-reading questions ; background information drawn from current research literature; suggested engagement activities; chapter summary. Additional resources (PowerPoint Presentations; Case Studies; Website Links; Interactive "Ask the Researcher Websites/Blogs/Tweets") are available on a website linked to the book: www.LiteracyResearchEthics.com

Literacy educators and researchers at all stages of their careers face ethical issues whenever they embark on research studies. In this book experienced literacy researchers identify and address multi-faceted, multi-dimensional ethical issues related to conducting studies in school, home, community, and virtual settings and share actions taken when faced with ethical dilemmas in their own investigations. Each chapter addresses a specific literacy research ethical issue. Part I focuses on conducting research in settings such as schools or literacy clinics. Part Two addresses research with pre-service teachers in college/university and school settings. Part Three looks at research in virtual worlds and online environments. Pedagogical features in each chapter engage readers in making connections between what they are reading and their own teaching and learning situations: A vignette to help readers understand the issue; pre-reading questions ; background information drawn from current research literature; suggested engagement activities; chapter summary. Additional resources (PowerPoint Presentations; Case Studies; Website Links; Interactive "Ask the Researcher Websites/Blogs/Tweets") are available on a website linked to the book: www.LiteracyResearchEthics.com

Social media is hot. It attracts lots of boardroom eyes, but not every company is doing it right. Marketers must develop a fundamentally sound approach to social media and gain a grounded perspective on how social media relates to other marketing and business strategies. Readers will learn how to leverage social relationships, build teams, construct plans and more. "Friends with Features and Benefits" is the new social media handbook every marketer must own.
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"Ken shows that scoring with social is all about creating content that is worth spreading...that actually solves our customers pain points." - Joe Pulizzi, founder Content Marketing Institute and Author of " Epic Content Marketing "