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This unique text examines health behavior theory, through the
context of the "New Public Health". Health Behavior Theory for
Public Health will provide your students with a balanced
professional education - one that explores the essential spectrum
of theoretical tools as well as the core practices. Divided into
three sections, the book takes an ecological approach to learning
about health behavior theory and its application. The reader will
first gain a broad understanding of health, public health, health
behavior and health promotion planning. This is followed by a
straightforward and expansive look at the most commonly applied
theories and approaches to public health research and programs.
Students will come away with a clear understanding of how theory
fits into the larger scope of public health research and practice.
Finally, readers will learn about the essential tasks of
measurement, evaluation, and translation through an examination a
diverse set of application tools. The Second Edition is a thorough
update that offers two new chapters, new examples of application in
the field, as well as new photos, pull quotes, and box features to
engage the reader in learning. Key Features: * A new chapter on
intervention mapping that examines the value of using multiple
theories to better understand and thus better resolve social
inequalities and prevent disease * A new chapter on social network
theory that explores the basics of network theory and the profound
influence of networks on the health behaviors of people at all
stages of life. * New examples of the application of theory such as
the highly successful structural-level of intervention of Citibike
in New York City * New timely and relevant examples that illustrate
difficult concepts such as evaluation and the diffusion of
innovation
Part of the Essential Public Health Series, Essentials of Public
Health Research Methods is specifically written for undergraduate
students studying public health who want to fully understand the
range of research methods as applied to public health. Using the
circular model of public health research as an overarching
framework, Essentials of Public Health Research Methods provides a
clear, time-tested methodology that leads students step-by-step
through the research process -- from framing the questions,
identifying the study design and choosing methodology to collecting
and analyzing data, and disseminating research findings. By
following this process, students learn about various facets of
public health, while also learning how to select and apply various
research methodologies. Key Features: - An opening overview chapter
provides the framework for the book, while opening quotes and
learning objectives in each chapter provide a roadmap for skills
and knowledge to be gained - Current and diverse examples
illustrate each component of the process and reflect the range of
public health disciplines and interests - Plentiful graphics and
charts help illustrate and clarify concepts - Thought-provoking
questions at the end of chapters help stimulate thought and
discussion
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