Every day brings a crushing wave of demands: a barrage of texts, emails, interruptions, meetings, phone calls, tweets, blogs - not to mention the high pressure demands of our jobs - is overwhelming and exhausting. The sheer number of distractions threaten our ability to think clearly and make good decisions. If we react to these stimuli, moving mindlessly from one task to another, we will fail to accomplish the things that matter most in our professional and personal lives. In this book, readers will learn how to make the five fundamental choices that will increase their ability to achieve what matters most to them. Backed by science and FranklinCovey's years of experience and research in this field, The 5 Choiceshelps readers increase their productivity and develop an inner sense of fulfillment and peace. The five choices are simple but require a radical shift in mindset and will lead to increased personal and professional success.

In business, if people merely like you, you're in trouble. They need to love you! Learn how building loyalty and modeling great customer service behavior to develop frontline teams is the key to building raving fans. To thrive in today's economy, it's not enough for customers to merely like you. They have to love you. Win their hearts and they will not only purchase more--they'll talk you up to everyone they know. But what turns casual customers into passionate promoters? What makes people stick with you for the long haul? The industry experts at FranklinCovey set out to unlock the mysteries of gaining the customer's loyalty. In an extensive study that involved 1,100 stores and thousands of people, they isolated examples that stood out in terms of revenues and profitability. They found that these "campfire stores" burned brighter than the rest thanks to fiercely loyal customers and the employees who delight in making their customers' lives easier. Now Leading Loyalty reveals the principles and practices of these everyday service heroes--the customer-facing employees who cultivate bonds and lift revenues through the roof. Full of eye-opening examples and practical tools, Leading Loyalty helps you infuse empathy, responsibility, and generosity into every interaction and: Make warm, authentic connections Ask the right questions Listen to learn Discover the real job to be done Take ownership of the customer's issue Follow up and strengthen the relationship Share insights openly and kindly Surprise people with unexpected extras Model, teach, and reinforce these essential behaviors through weekly team huddles It's time to invest in building loyalty. Even small improvements mean a big boost to your bottom line...and improves your business overall.