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BUSINESS MANAGEMENT 14E is designed for more advanced high school
business courses, going beyond the intro to business class. With
the focus shifted to business management, this text approaches
business operations from the entrepreneurial and management
perspective. Finance, marketing, and human resources are some of
the topics explored. This text combines concepts with a strong
lesson-based instructional design, weaving in research
opportunities, creative methods of assessment, interesting
real-world features, mathematical calculations, case studies and
academic connections. The introductory chapter provides an overview
of management, discusses the history of management, and compares
management approaches and philosophies. Another chapter focuses on
data analysis and decision-making, demonstrating the importance of
math, statistics, and quantitative decision-making. BUSINESS
MANAGEMENT 14E provides business management concepts and principles
in a realistic, investigative, and enriching manner. All the
functions of business management are covered extensively, including
the use of technology and communication as tools of business.
Students will enjoy exploring the global dimension of business and
possible career opportunities as this text brings the world of
business to your class.
When students need to review chapter material, the supplemental
Student Activities Guide provides a pen-and-paper method. Using
objective questions and activities, students can prepare for
classroom instruction or review for quizzes and chapter tests.
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