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Turning Silicon into Gold - The Strategies, Failures, and Evolution of the Tech Industry (Paperback, 1st ed.): Griffin Kao,... Turning Silicon into Gold - The Strategies, Failures, and Evolution of the Tech Industry (Paperback, 1st ed.)
Griffin Kao, Jessica Hong, Michael Perusse, Weizhen Sheng
R968 R830 Discovery Miles 8 300 Save R138 (14%) Ships in 10 - 15 working days

A few square miles of Northern California contain some of the world's largest companies whose products affect billions of people every single day. What made these giants of Silicon Valley as impactful as they are? What do their paths to success have in common? Turning Silicon into Gold is a sharp analysis of 25 case studies examining just that. Authors Griffin Kao, Jessica Hong, Michael Perusse, and Weizhen Sheng provide relevant commentary as they explore the stories behind companies such as Apple, Amazon, OpenTable, and many more. These organizations used unique problem-solving strategies to forever change the face of tech-whether it was Facebook's second mover advantage over MySpace or Nintendo's leap of faith in the 1980s to revitalize the video game industry. Learn by example as Turning Silicon into Gold divulges the inner workings behind some of the most significant business decisions in tech history. The nuanced ways these companies tackled emerging markets and generated growth in uncertain times is essential knowledge for modern business leaders, innovators, and aspiring founders. Whether you are simply curious about the origins of the world's tech giants or you are an entrepreneur looking for inspiration, the thoughtful, comprehensive case study collection that is Turning Silicon into Gold belongs on your bookshelf. What You Will Learn Understand why companies like Amazon, Facebook, OpenTable and more have made some controversial and strategic decisions Realize how Big Data is driving the success of many new and mature ventures See how tech companies are tackling emerging markets and generating growth Examine how capital flows through the tech industry Who This Book is For The book is for people currently in or interested in exploring a career in the intersection of technology and business, such as product management, entrepreneurship, or non-coding positions at a tech company-it's also great for people generally curious about how the tech industry operates. The book offers case studies in an engaging and approachable way, while still providing important takeaways and probing questions-perfect for the casual reader or even someone trying to prepare for interviews.

The World's Largest Prime Number - by Michael Perusse, Author of the World's Smallest Prime Number (Paperback):... The World's Largest Prime Number - by Michael Perusse, Author of the World's Smallest Prime Number (Paperback)
Michael Perusse
R519 Discovery Miles 5 190 Ships in 10 - 15 working days
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