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In this book, Pascal Costantini gives a lively and wonderfully
readable account of ten years of efforts by a small group of
investment analysts to find a reliable, practical and implementable
method for valuing and selecting shares. The result of their effort
is an original investment methodology called CROCI (Cash Return on
Capital Invested), best described as a variation of the economic
profit model. For over a decade now, Costantinis group at Deutsche
Bank has been using this valuation tool every time it has had to
take a view on the pricing of an equity asset, be it a market, a
sector or an individual sharein other words, every single working
day, since it is this groups job to advise institutional investors
on equity valuation. Costantini describes in detail, accompanied by
concrete examples in the form of charts and graphs, the precise
investment results of the actual implementation of the CROCI
approach in the global equity markets since 1996. Readers will
enjoy taking this journey with Costantini to see how and why the
model was developed, assess the results of ten years of actual
implementation and measure the successes of using this model in
stock picking and portfolio construction. This book will also make
it easy for them to see how the CROCI approach can be used
successfully by others now and in the future.
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