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This volume explores the nature of the Internet's impact on civil
society, addressing the following central questions: is the
Internet qualitatively different from the more traditional forms of
the media? has the Internet demonstrated real potential to improve
civil society through a wider provision of information, an
enhancement of communication between government and citizen, or via
better state transparency? does the Internet pose a threat to the
coherence of civil society as people are encouraged to abandon
shared media experiences and pursue narrow interests? in
authoritarian states, does the Internet function as a beacon for
free speech or as another tool for propaganda?
Changes in the media landscape present new challenges for scholars
interested in the relationship between the mass media and civil
society. Notably, the explosion of the Internet in advanced
industrial democracies and its more limited introduction in other
types of regimes has provided new pathways for communication. This
volume explores the nature of the Internet's impact on civil
society, addressing the following central questions: * Is the
Internet qualitativey different from the more traditional forms of
the media? * Has the Internet demonstrated real potential to
improve civil society through a wider provision of information, an
enhancement of communication between government and citizen or via
better state transparency? * Alternatively, does the Internet pose
a threat to the coherence of civil society as people are encouraged
to abandon shared media experiences and pursue narrow interests? *
In authoritarian states, does the Internet function as a beacon for
free speech or another tool for propaganda? This book will be of
interest to students and scholars of the Internet and civil
society. Jensen, University of Aarhus Weiner Lusoli, University of
Salford Stephen Ward, University of Salford Scott Wr
This title was first published in 2000. This volume examines the
extent to which digital technology, such as the World Wide Web,
e-mail and developing database software, are being used within the
political institutions and organization. The focus is on the UK
political system with some reference to the US. The chapters cover
central themes surrounding British politics and the use of the
Internet and other emerging technologies. Topics include an
overview of the development and use of the Internet and its
influence, the impact on central and local government, promoting
better democratic citizenship, the use of information communication
technologies by political parties, the implications of Internet and
e-mail use by pressure groups to aid campaigning, and many more.
This title was first published in 2000. This volume examines the
extent to which digital technology, such as the World Wide Web,
e-mail and developing database software, are being used within the
political institutions and organization. The focus is on the UK
political system with some reference to the US. The chapters cover
central themes surrounding British politics and the use of the
Internet and other emerging technologies. Topics include an
overview of the development and use of the Internet and its
influence, the impact on central and local government, promoting
better democratic citizenship, the use of information communication
technologies by political parties, the implications of Internet and
e-mail use by pressure groups to aid campaigning, and many more.
This is an open access title available under the terms of a CC
BY-NC-ND 4.0 International license. It is free to read at Oxford
Scholarship Online and offered as a free PDF download from OUP and
selected open access locations. Digital technology has moved from
the margins to the mainstream of campaign and election organization
in contemporary democracies. Previously considered a mere novelty
item, technology has become a basic necessity for any candidate or
party contemplating a run for political office. While it is
difficult to pinpoint exactly when the first digital campaign was
officially launched, the general consensus is that the breakthrough
moment, at least in terms of public awareness, came during the 1992
U.S. election cycle. At the presidential level, it was Democratic
nominee Bill Clinton who laid claim to this virtual terra nova
after his staff uploaded a series of basic text files with
biographical information for voters to browse. Since that time, use
of the internet in elections has expanded dramatically in the U.S.
and elsewhere. When the Nerds Go Marching In examines the
increasing role and centrality of the internet within election
campaigns across established democracies since the 1990s. Combining
an extensive review of existing literature and comparative data
sources with original survey evidence and web content analysis of
digital campaign content across four nations-the UK, Australia,
France, and the U.S.-the book maps the key shifts in the role and
centrality of the internet in election campaigns over a twenty year
period. Specifically, Gibson sets out the case for four phases of
development in digital campaigns, from early amateur
experimentation and standardization, to more strategic mobilization
of activists and voters. In addition to charting the way these
developments changed external interactions with citizens, Gibson
details how this evolution is transforming the internal structure
of political campaigns. Despite some early signs that the internet
would lead to the devolution of power to members and supporters,
more recent developments have seen the emergence of a new digitally
literate cohort of data analysts and software engineers in campaign
organizations. This group exercises increasing influence over key
decision-making tasks. Given the resource implications of this new
"data-driven" mode of digital campaigning, the book asserts that
smaller political players face an even greater challenge to compete
with their bigger rivals. Based on her findings, Gibson also
speculates on the future direction for political campaigns as they
increasingly rely on digital tools and artificial intelligence for
direction and decision-making during elections.
This is an open access title available under the terms of a CC
BY-NC-ND 4.0 International license. It is free to read at Oxford
Scholarship Online and offered as a free PDF download from OUP and
selected open access locations. Digital technology has moved from
the margins to the mainstream of campaign and election organization
in contemporary democracies. Previously considered a mere novelty
item, technology has become a basic necessity for any candidate or
party contemplating a run for political office. While it is
difficult to pinpoint exactly when the first digital campaign was
officially launched, the general consensus is that the breakthrough
moment, at least in terms of public awareness, came during the 1992
U.S. election cycle. At the presidential level, it was Democratic
nominee Bill Clinton who laid claim to this virtual terra nova
after his staff uploaded a series of basic text files with
biographical information for voters to browse. Since that time, use
of the internet in elections has expanded dramatically in the U.S.
and elsewhere. When the Nerds Go Marching In examines the
increasing role and centrality of the internet within election
campaigns across established democracies since the 1990s. Combining
an extensive review of existing literature and comparative data
sources with original survey evidence and web content analysis of
digital campaign content across four nations-the UK, Australia,
France, and the U.S.-the book maps the key shifts in the role and
centrality of the internet in election campaigns over a twenty year
period. Specifically, Gibson sets out the case for four phases of
development in digital campaigns, from early amateur
experimentation and standardization, to more strategic mobilization
of activists and voters. In addition to charting the way these
developments changed external interactions with citizens, Gibson
details how this evolution is transforming the internal structure
of political campaigns. Despite some early signs that the internet
would lead to the devolution of power to members and supporters,
more recent developments have seen the emergence of a new digitally
literate cohort of data analysts and software engineers in campaign
organizations. This group exercises increasing influence over key
decision-making tasks. Given the resource implications of this new
"data-driven" mode of digital campaigning, the book asserts that
smaller political players face an even greater challenge to compete
with their bigger rivals. Based on her findings, Gibson also
speculates on the future direction for political campaigns as they
increasingly rely on digital tools and artificial intelligence for
direction and decision-making during elections.
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