When students, job candidates, business executives, historians and investors need accurate and detailed information on the development of any of the world's largest and most influential companies, direct them to International Directory Of Company Historie

When students, job candidates, business executives, historians and investors need accurate and detailed information on the development of any of the world's largest and most influential companies, direct them to International Directory of Company Histories. This multi-volume work is the first major reference to bring together histories of companies that are a leading influence in a particular industry or geographic location.

When students, job candidates, business executives, historians and investors need accurate and detailed information on the development of any of the world's largest and most influential companies, direct them to International Directory Of Company Historie

When students, job candidates, business executives, historians, and investors need accurate and detailed information on the development of any of the world's largest and most influential companies, direct them to International Directory of Company Histories. This multi-volume work is the first major reference to bring together histories of companies that are a leading influence in a particular industry or geographic location. Each three- to five-page entry is meticulously detailed with facts gathered from popular magazines, academic periodicals, books, annual reports, and the archives of the companies themselves. Entries provide information on founders, expansions and losses, labor/management actions, NAICS codes, key dates, ticker symbol, principal subsidiaries, principal divisions, principal operating units, principle competitors, and other significant milestones -- all peppered with statistics, dates and names of key players. Vols. 1-6 are organized alphabetically by major industries; Vol. 7 and subsequent volumes are arranged alphabetically by company name within each volume. The histories were compiled from publicly accessible sources, as well as from material supplied by the companies themselves. Entries on companies that have had major changes since they were last profiled may be selected for updating.

From Timex to Rolex and from Levi's to Liz Clairborne, brand names conjure up definite images in the minds of most Americans. While brand loyalty may be going the way of the Edsel, the importance of product brands can't be easily dismissed.

The 3-vol. Encyclopedia of Consumer Brands is the first reference of its kind to compile the origin, evolution and current market status of some of the world's most recognizable consumer brands. It's unrivaled comprehensive scope and generous article length make it a valuable reference for students, librarians, job seekers, advertising and business professionals and other researchers who want to learn about the historical and modern development of products that have impacted American culture.

Each volume of the Encyclopedia contains approximately 200 entries, written in case-study style, that highlight interesting details including how a product originated and was first marketed, how it developed commercially and how it fares today compared with its competitors and its own past history. Peppered throughout are fun facts and amusing anecdotes pertaining to the famous -- or infamous -- marketing strategies and advertising campaigns that managed to capture the sometimes jaded viewers' attention.

Special features found throughout the Encyclopedia strengthen its usefulness. Look for helpful at-a-glance data boxes offering vital statistics including market share, major competitors, advertising agencies, parent company, address, phone and fax numbers. Researchers needing supplemental information can turn to the end of each entry for sources for further reading. Easy-to-use brand name, company and persons, advertising agency and category indexes allow users to quickly locate and cross-reference brand information.

When students, job candidates, business executives, historians and investors need accurate and detailed information on the development of any of the world's largest and most influential companies, direct them to International Directory Of Company Historie

When students, job candidates, business executives, historians and investors need accurate and detailed information on the development of any of the world's largest and most influential companies, direct them to International Directory Of Company Historie

When students, job candidates, business executives, historians and investors need accurate and detailed information on the development of any of the world's largest and most influential companies, direct them to International Directory Of Company Historie

When students, job candidates, business executives, historians and investors need accurate and detailed information on the development of any of the world's largest and most influential companies, direct them to International Directory Of Company Historie

The 2-vol. "St. James Encyclopedia of Labor History Worldwide" provides in-depth analysis of more than 300 key events in labor history over the last 200 years, focusing on the relevance of these events to both the labor movement as a whole and to societal changes around the world. Each entry, written and signed by an expert in the field, is three to five pages in length and includes a description of the event, information about the key players involved and discusses the event in historical context. Events covered include: Abolition of Slavery Anarchists Lead Argentine Labor Movement Chartist Movement Equal Pay Act Equal Rights Amendment Grape Pickers' Strike Great Steel Strike Japanese Labor Unions Dissolved March on Washington Movement Minimum Wage Movement North American Free Trade Agreement Occupational Safety and Health Act Syndicalist Movement PATCO Strike Triangle Shirtwaist Fire And many others

Additional features include alphabetical and chronological tables of contents; 300 photographs, maps and illustrations; a glossary; a bibliography; and a subject index.