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This collection focuses on the multi-layered links between
international events and identity discourses. With a unique line-up
of international scholars, this book offers a diverse range of
exciting case studies, including sports competitions, music
festivals, exhibitions, fashion shows and royal celebrations.
Although the event management field has grown considerably over the
last decade, critical, social-scientific studies of the
international events industry are rare. This book intends to help
fill this void. It focuses on power, social and political
relations, conflicts and controversies in the context of
international events, popular festivals and famous spectacles. It
draws on recent primary research and offers a diverse range of new
and intriguing case studies, for example the Arirang Festival in
North Korea, the Gay Games, the Gymnaestrada, horse-racing events,
the London 2012 Olympics, regional and rural festivals, the World
Baseball Classic, World Fairs/Expos and U2 concerts. The main aim
of this volume is to bring the critical, social-scientific analysis
of events, festivals and spectacles more into the core of the
teaching of events management degree programmes. The book draws
extensively upon the disciplines of politics, sociology, cultural
studies and history. In the process, it addresses key themes such
as: * political economy * politics of popular culture * the global
and the local * regionalism and globalization * nations and
nationalism * international relations and foreign policy. This
groundbreaking collection of essays is unique and innovative. It
will be an essential source for students, researchers and academics
with a keen interest in critical, social-scientific analyses of
events.
Although the event management field has grown considerably over the
last decade, critical, social-scientific studies of the
international events industry are rare. This book intends to help
fill this void. It focuses on power, social and political
relations, conflicts and controversies in the context of
international events, popular festivals and famous spectacles. It
draws on recent primary research and offers a diverse range of new
and intriguing case studies, for example the Arirang Festival in
North Korea, the Gay Games, the Gymnaestrada, horse-racing events,
the London 2012 Olympics, regional and rural festivals, the World
Baseball Classic, World Fairs/Expos and U2 concerts. The main aim
of this volume is to bring the critical, social-scientific analysis
of events, festivals and spectacles more into the core of the
teaching of events management degree programmes. The book draws
extensively upon the disciplines of politics, sociology, cultural
studies and history. In the process, it addresses key themes such
as: * political economy * politics of popular culture * the global
and the local * regionalism and globalization * nations and
nationalism * international relations and foreign policy. This
groundbreaking collection of essays is unique and innovative. It
will be an essential source for students, researchers and academics
with a keen interest in critical, social-scientific analyses of
events.
This collection focuses on the multi-layered links between
international events and identity discourses. With a unique line-up
of international scholars, this book offers a diverse range of
exciting case studies, including sports competitions, music
festivals, exhibitions, fashion shows and royal celebrations.
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