|
Showing 1 - 1 of
1 matches in All Departments
The first edition of this pocket-size volume, written by
international businessman, sinologist and inter-cultural expert,
Melville Petrie, was warmly received in UK and across Europe by
Western businessmen and women embarking on the China Trade.
Impressed by his colleague Yingshi Helsby's unique grasp of how the
Chinese culture and British cultures interact due to her own
upbringing and life experiences across China and Asia, Petrie
invited her to co-author this second edition. Yingshi brings a
wealth of experience of business and oriental working practices to
the attention of our readers. This rewritten second edition offers
enhanced depth and updated guidance in the wake of seismic global
economic change through which China has grown wealthier and
wealthier. Immensely readable and relevant, this thought-provoking
book takes a structured and knowledgeable view of The People's
Republic of China as it both develops as a modern society and takes
on an increasingly influential geo-political role on the world
stage. Yingshi explains how thousands of years of Chinese
philosophy and religion still affect everyday life and business in
China today. Melville Petrie's innovative analysis of business
behaviours explains why Chinese and Westerners behave the way they
do and gives guidance in putting together strategy and rolling out
business. Yingshi covers many important aspects of how to do
business with Chinese in detail, including language tips, advice on
business cards, and why you should have your own interpreter for
important negotiation or meetings. Busy executives can quickly come
to grips with why things happen the way they do, manage "guanxi"
effectively and trade successfully in China.
|
You may like...
Loot
Nadine Gordimer
Paperback
(2)
R398
R369
Discovery Miles 3 690
|
Email address subscribed successfully.
A activation email has been sent to you.
Please click the link in that email to activate your subscription.