Seize the advantage in every risk decision with the most misunderstood asset you have--human emotion

"If you are trying to solve the unsolvable, stop. Read this first and you will learn that the surest path to success will be to start with yourself; solve that conundrum and challenges like understanding how you do and should react to markets will come to be solvable."
--Marvin Zonis, Professor Emeritus, Booth School of Business, The University of Chicago

"When it comes to fast-moving global financial markets, professional investors strive to evaluate complex economic conditions from data analysis, economic reasoning, and professional judgment. This is what is taught in business schools. Denise Shull demonstrates how investment decision making is also determined by unconscious emotions and perceptions. "Market Mind Games" is a fascinating book that proposes a new and unexpected hypothesis about the factors that drive financial decision-making."
--A.G. Malliaris, Professor of Economics and Finance, Loyola University Chicago

"Denise Shull wants us to get in touch with our feelings, not to beat our bare chests and utter primordial screams. Far from it--her techniques are focused on making more money."
--"Financial Times"

"Denise Shull's gem of a book is long overdue. . . . "Market Mind Games"] has made the ability to analyze and overcome our unconscious biases and prejudices available to everyone."
--Dr. Donald T. Wargo, Department of Economics, Temple University

""Market Mind Games" is iconoclastic to say the very least Pay attention to the last word in the subtitle: "risk." This book will change your perspective on how to approach and think about the markets and your life "
--Michael J. Levas, Founder, Senior Managing Principal, and Director of Trading, Olympian Capital Management, LLC

"Denise changes the way you look at yourself and investing. Her insights and methods are necessary to succeed in the markets, period."
--Jared Levy, Portfolio Manager and author of "Your Options Handbook "

""Market Mind Games" offers a new school of trading psychology. Truly an important work that needs to be on the bookshelf of every serious market participant."
--Mike Bellafiore, author of "One Good Trade"

"Masterful explanation of not only why emotionless trading is a myth, but how we can take advantage of our natural wiring to gain an edge."
--Derek Hernquist, Chief Investment Officer, Integrative Capital, LLC

"Shull details ways to learn how you 'feel' before you 'act' so that your buy, sell, or hold decisions become more successful."
--E. Bernstein, OPUS Trading

"A must-read for those who want to make their livelihood as a professional investor, trader, or algorithmic trading developer."
--Larry Tabb, founder and CEO, Tabb Group

"Denise Shull enlightens the reader how to effectively unlock one's psychological capital and translate that awareness into clear and concise investment decisions."
--Grant Mashek, Managing Member, Palm Equity, LLC

"Shull's book is not only a great read but lays out an entirely more effective approach to thinking about any decision that involves the unknown--market related or not."
--Leslie Shaw, Ph.D., Behavioral Economics, and trained psychoanalyst

About the Book:

What if the mystery of market crashes stems from a simple but total misunderstanding of our own minds? Could everything we think we know about ourselves--intelligence and rationality versus emotion and irrationality--be wildly off the mark? Simply put: yes.

With these words, Denise Shull introduces her radical--and supremely rational-- approach to risk. Her vision stems from the indisputable fact that human beings can't make any decision at all without emotion and that emotion gets the first--and last--word when it comes to our perceptions and judgments.

Shull should know. She started out managing major accounts for IBM and then chose to research unconscious emotional patterns instead of getting her MBA. Next she became a trader and trading desk manager while continuing to study biopsychology.

We are all taught that sidelining our emotions is the best way to make good decisions-- Shull declares the converse: "emotions inform us." Attempting to control them actually increases the risks we take. Shull advocates treating feelings as data, and she convincingly argues that doing so eradicates the baffling question that repeats itself in our heads after making a poor investing decision: "What was I thinking?"

Through a series of "lectures," Shull logically but engagingly connects emotions, beliefs, and context to our innate reaction to uncertainty and risk (yes, the two are different). In "Market Mind Games," she merges more than 20 years of studying risk decisions into a single, astoundingly effective strategy.

A reasonable approach to emotion is the best and only way to win the investing game. The methods Shull details in "Market Mind Games" shake the foundation of conventional market and decision psychology. And, most important, they work.

This book is not deep research work, as I am not a Ph.D. professor at any international university.

I was a teacher. I was also a real estate investor. And now I am a fulltime writer. Nevertheless, I am also research addicted reading two books per month.

Moreover, as I studied Macroeconomics, I found out that the world has been threatened by a new virus, the decentralized digital virus. Metaverse, Decentraland, blockchain, bitcoin standard, smart contracts, protocols, nodes, tokens, and halvings suddenly invaded my eyes with such a power that I had to understand what the hell was that about. If you do not know what these concepts are, you are in the right place.

Some of these articles are controversial, others you might agree with, but most of them try to explain how the world is shifting into a fully digital mode.

Central banks and governments are trying to keep the boat afloat in a perfect MMT style, while politicians still do not quite understand how the moneyprinting machine works. They keep saying we need raise taxes to pay the debt when the government is the only issuer, so it cannot become insolvent.

With deflationary pressure from technological innovations, the need for fresh money puts central banks in the red to control inflation. Covid-19 hit hard on every economy, but only the issuers can control the orchestra. Straightforwardly, as a non-native writer, I will try to give you a perspective about how the world is changing, from analog to digital, from the real world to the metaverse, with a fascinating silent war between centralized money printing power and decentralized fully digital crypto ecosystems.

In this book, I am going to show you everything you need to know:

1. Exactly how to set up your own portfolio of dividend stocks
2. Where to open up a brokerage account
3. How to never pay a commission when you buy or sell a stock
4. Which dividend stocks are the safest
5. Which dividend stocks to avoid (don't start investing until you read this)
6. How to super-charge your returns
7. How to profit from a bear market

And much, much more...

Second edition of the celebrated guide to investing from renowned fund manager Terry Smith, with new content covering 2020–2025. Foreword by Lionel Barber, former editor of the FT.

Buy good companies. Don't overpay. Do nothing.

Some people love to make successful investing seem more complicated than it really is. In Investing for Growth, an anthology of essays and letters written between 2010–25, leading fund manager Terry Smith delights in debunking the many myths of investing – and making the case for simply buying the best companies in the world.

These are businesses that generate serious amounts of cash and know what to do with it. The result is a powerful compounding of returns that is almost impossible to beat. Even better, they aren't going anywhere. Most have survived the Great Depression and two world wars.

With his trademark razor-sharp wit, Smith not only reveals what these high-quality companies really look like and where to find them (as well as how to discover impostors), but also:

• Why you should avoid companies that abuse the English language
• How share buybacks can destroy value
• How to spot quality businesses and why you should invest in them
• What investors can learn from the Tour de France
• Why leveraged ETFs are much riskier than most realise
• Why you should avoid investing in bank shares
• His ten golden rules for investment and much, much more

Backed up by the analytical rigour that made his name with the cult classic, Accounting for Growth, this book is a hugely enjoyable and eye-opening tour through some of the most important topics in the world of investing – as well as a treasure trove of practical insights on how to make your money work for you.

No investor's bookshelf is complete without it.

This book helps readers understand the basic concept of asset management; explains systems, tools, and procedures; and provides models and guidance for strategically managing assets, establishing systems and asset registers, and applying life-cycle-based asset operation and maintenance.

Want to learn the basics of swing trading? Have you been losing and would love to get some simple tips and tricks that will steer you to the winning side?

If you are like most of us and desire financial freedom as well as an extra income, then you need to know about swing trading.

Swing trading is a sure yet straightforward way of growing your wealth and getting you on the path to financial freedom.

Having a job is excellent, but extra income could make a massive difference in your life.

This book opens your eyes to the world of trading.

You will love swing trading, which is a simple strategy that allows you to trade the markets without taking up all your time.

You can continue doing all the other things that you love, such as spending time with friends and family.

You can also attend to your daily commitments such as work, business, or college and still find time to trade.

The principle behind swing trading is relatively simple.

You identify a suitable stock market asset, determine the best time to buy through analysis, then sell it once the price goes up and make a profit.

If you repeat this over and over each day, the amounts will add up to a significant amount.

This book provides you with all the information that you need to get started.

It introduces you to swing trading from the essential point of view.

You will also learn how the stock market works and how to enter and exit trades and how to maximize profitability.

This book is perfect for those who have little time, little experience in this business, explains swing trading in simple and understandable words for beginners.

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