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Reciprocity and the Art of Behavioural Public Policy (Hardcover)
Loot Price: R1,774
Discovery Miles 17 740
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Reciprocity and the Art of Behavioural Public Policy (Hardcover)
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Donate to Against Period Poverty
Total price: R1,794
Discovery Miles: 17 940
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What motivates human behaviour? Drawing on literatures from
anthropology to zoology, Oliver examines how we are motivated to
give and take, rather than give or take. This book reviews the
evolution of reciprocity as a motivator of behaviour, in terms of
its observation in non-human species, in very young humans, and in
societies that we can reasonably expect are similar to those in
which our distant ancestors lived. The behavioural economic and
social psychology literature that aims to discern when and in what
circumstances reciprocity is likely to be observed and sustained is
also reviewed, followed by a discussion on whether reciprocity is
relevant to both the economic and the social domains. The dark
sides of reciprocity are considered, before turning again to the
light, and how the potentially beneficial effects of reciprocity
might best be realised. This culminates in the presentation of a
new political economy of behavioural public policy, with
reciprocity playing a prominent role.
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