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Inventing the Electronic Century - The Epic Story of the Consumer Electronics and Computer Industries, With a New Preface (Paperback, New)
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Inventing the Electronic Century - The Epic Story of the Consumer Electronics and Computer Industries, With a New Preface (Paperback, New)
Series: Harvard Studies in Business History
Expected to ship within 12 - 17 working days
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Consumer electronics and computers redefined life and work in the
twentieth century. In Inventing the Electronic Century, Pulitzer
Prize-winning business historian Alfred D. Chandler, Jr. traces
their origins and worldwide development. From electronics prime
mover RCA in the 1920s to Sony and Matsushita's dramatic rise in
the 1970s; from IBM's dominance in computer technology in the 1950s
to Microsoft's stunning example of the creation of competitive
advantage, this masterful analysis is essential reading for every
manager and student of technology. "Thought provoking. Chandler
develops the history of the consumer electronics and computer
industries with the questioning attitude of a teacher: always
searching for the lessons behind the story." --Andrew S. Grove,
Chairman of the Board, Intel "Offers a rich cast of characters and
companies, compelling stories, and deep understanding of economic
forces." --Hal Varian, School of Information Management and
Systems, University of California, Berkeley
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