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Content Rights for Creative Professionals - Copyrights & Trademarks in a Digital Age (Paperback, 2nd edition) Loot Price: R1,983
Discovery Miles 19 830
Content Rights for Creative Professionals - Copyrights & Trademarks in a Digital Age (Paperback, 2nd edition): Arnold Lutzker

Content Rights for Creative Professionals - Copyrights & Trademarks in a Digital Age (Paperback, 2nd edition)

Arnold Lutzker

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Loot Price R1,983 Discovery Miles 19 830 | Repayment Terms: R186 pm x 12*

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Content Rights for Creative Professionals is for professionals and students working in all areas of media (film/video, photography, multimedia, web, graphics, and broadcast) who need to know what the law requires and how they should properly utilize copyrights and trademarks. This book outlines critical concepts and applies them with explanations in real-life applications, including many cases from the author's own practice as well as those of various media professionals.
This 256 page text is a practical guide designed to provide its reader with a firm understanding of the principles underlying the ownership and use of content, so that when questions arise, they will be able to make correct, well-informed decisions-whether concerning their personal works, or works of others that a company wishes to copyright or trademark. In addition, the reader will be more capable of exercising sound judgment in structuring employment and contract relationships and of acquiring and/or licensing works, which are at the core of the business of communicating.
*Access to the most up-to-date copyright and trademark information
*Provides a firm understanding of the priciniples underlying the ownership and use of content
*Suits the perspective of the freelance artist as well as the in-house media professional

General

Imprint: Focal Press
Country of origin: United Kingdom
Release date: December 2002
First published: 2003
Editors: Arnold Lutzker
Dimensions: 234 x 180 x 15mm (L x W x T)
Format: Paperback
Pages: 320
Edition: 2nd edition
ISBN-13: 978-0-240-80484-2
Categories: Books > Law > Laws of other jurisdictions & general law > Social law > General
Books > Law > Laws of other jurisdictions & general law > Private, property, family law > Personal property law > Intellectual property, copyright & patents
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LSN: 0-240-80484-8
Barcode: 9780240804842

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