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Handbook of Implicit Social Cognition - Measurement, Theory, and Applications (Hardcover) Loot Price: R3,450
Discovery Miles 34 500
Handbook of Implicit Social Cognition - Measurement, Theory, and Applications (Hardcover): Bertram Gawronski, B. Keith Payne

Handbook of Implicit Social Cognition - Measurement, Theory, and Applications (Hardcover)

Bertram Gawronski, B. Keith Payne

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Loot Price R3,450 Discovery Miles 34 500 | Repayment Terms: R323 pm x 12*

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Virtually every question in social psychology is currently being shaped by the concepts and methods of implicit social cognition. This tightly edited volume provides the first comprehensive overview of the field. Foremost authorities synthesize the latest findings on how automatic, implicit, and unconscious cognitive processes influence social judgments and behavior. Cutting-edge theories and data are presented in such crucial areas as attitudes, prejudice and stereotyping, self-esteem, self-concepts, close relationships, and morality. Describing state-of-the-art measurement procedures and research designs, the book discusses promising applications in clinical, forensic, and other real-world contexts. Each chapter both sums up what is known and identifies key directions for future research.

This book will be useful to researchers and graduate students in social and cognitive psychology; also of interest to readers in applied contexts, including health, clinical, forensic, consumer, and political psychology. It will also serve as a supplemental text in graduate-level courses in social cognition and psychology research methods.

General

Imprint: Guilford Publications
Country of origin: United States
Release date: July 2010
First published: 2010
Editors: Bertram Gawronski • B. Keith Payne
Dimensions: 254 x 178 x 33mm (L x W x T)
Format: Hardcover
Pages: 594
ISBN-13: 978-1-60623-673-4
Categories: Books > Social sciences > Psychology > Social, group or collective psychology
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LSN: 1-60623-673-3
Barcode: 9781606236734

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