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A Handbook for the Study of Human Communication - Methods and Instruments for Observing, Measuring, and Assessing Communication Process (Hardcover) Loot Price: R2,749
Discovery Miles 27 490
A Handbook for the Study of Human Communication - Methods and Instruments for Observing, Measuring, and Assessing Communication...

A Handbook for the Study of Human Communication - Methods and Instruments for Observing, Measuring, and Assessing Communication Process (Hardcover)

Charles H. Tardy

Series: Communication and Information Science

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Loot Price R2,749 Discovery Miles 27 490 | Repayment Terms: R258 pm x 12*

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This book describes the available options, and the rationale for selecting among them, for observing, measureing or assessing process of communication. This approach contrasts radically to the one taken in many preceding volumes which explain the applicability of general types of quantitative research, for example, content analysis, laboratory experiments, and statistical analysis, to the study of communication. This approach focuses on the methodological problems and solutions unique to the study of communication. It provides the readers with an outline of the problems and/or alternatives that face the researcher.

General

Imprint: Praeger Publishers Inc
Country of origin: United States
Series: Communication and Information Science
Release date: 1988
First published: 1988
Authors: Charles H. Tardy
Dimensions: 235 x 156 x 24mm (L x W x T)
Format: Hardcover - Cloth over boards
Pages: 424
ISBN-13: 978-0-89391-424-0
Categories: Books > Business & Economics > General
Books > Reference & Interdisciplinary > Interdisciplinary studies > General
LSN: 0-89391-424-X
Barcode: 9780893914240

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