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Media in Mind (Hardcover)
Loot Price: R2,553
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Media in Mind (Hardcover)
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There is a hidden question at the heart of media studies, so
fundamental that it has largely remained implicit and unexamined.
Where do you end, and where do media begin? In Media in Mind,
author Daniel Reynolds draws upon naturalist philosophies of the
mind from John Dewey through contemporary theories of embodied and
extended cognition to make the case that the lines separating media
from the minds of their users are not blurry or variable so much as
they never existed to begin with. Through analyses of films and
video games from 1900 to the present, Media in Mind shows how media
forms and technologies challenge dominant models of perception and
mental representation, and how they complicate theoretical
understanding of concepts like the platform and the interface. In
order to do justice to the profound and literally mind-changing
power of media, Reynolds argues, we need to think not so much about
the relationship between media and the mind as about the roles that
media play in our minds. Through this crucial distinction, Media in
Mind surveys more than a century of media theory to illustrate the
ways that scholars of film and digital media have situated and
reconsidered a series of divisions between media, user, and world,
and how these these conceptual divisions have reflected and
inflected their ways of understanding the mind.
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