Vintage Luxury Fashion - Exploring the Rise of the Secondhand Clothing Trade (Hardcover, 1st ed. 2018)

Providing a critical insight into the growth of the secondhand luxury and vintage fashion industry, this book offers a compendium of business developments from across the globe, including examples from Europe, the Middle East and Asia. The 'pre-loved or pre-owned' clothing trade has grown as an economic entity, providing a living for over 100,000 people and creating a desirable and essential clothing source in under-developed economies. By debating and deliberating contemporary cases, the authors illustrate how companies can optimise key managerial activities surrounding product branding, location marketing and supply chain buying. This timely collection is an important read for anyone involved in fashion, but particularly those interested in the retail and marketing perspective of the industry, as it explores an emerging and significant retail format.

General

Imprint:	Springer International Publishing AG
Country of origin:	Switzerland
Series:	Palgrave Advances in Luxury
Release date:	April 2018
First published:	2018
Editors:	Daniella Ryding • Claudia E. Henninger • Marta Blazquez Cano
Dimensions:	210 x 148mm (L x W)
Format:	Hardcover
Pages:	222
Edition:	1st ed. 2018
ISBN-13:	978-3-319-71984-9
Categories:	Books > Business & Economics > Industry & industrial studies > Service industries > Fashion & beauty industries > General Promotions
LSN:	3-319-71984-X
Barcode:	9783319719849

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