Until recently we have known more about gift giving practices in
pre-industrial societies than about those of industrial western
society. In this book, first published in 1988, David Cheal shows
that the process of present giving and receiving is a vital element
in contemporary social life, relevant to some of the most important
theoretical traditions in sociology, particularly those of Durkheim
and Weber, and to the social constructionism of Peter Berger and
Thomas Luckmann. This volume is the result of a major study of gift
rituals carried out by David Cheal and his associates in which
general themes are richly illustrated with details from individual
case histories gathered during the research. It is highly
significant that in western society women are more active gift
givers than men and, while their voices explain how emotions and
interests are interrelated within the gift economy, the author
shows how that in turn is related to current theories about family,
gender and religion.
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