In this widely popular book, David Horsager presents the ultimate
guide to earning, maintaining, and even rebuilding the most
critical factor of every business relationship--trust. In The Trust
Edge, David Horsager reveals the foundation of genuine
success--trust. Based on research but made practical for today's
leader, The Trust Edge shows that trust is quantifiable and brings
dramatic results to businesses and leaders. In this book, Horsager
teaches readers how to build the 8 Pillars of Trust: 1. Clarity:
People trust the clear and mistrust the ambiguous. 2. Compassion:
People put faith in those who care beyond themselves. 3. Character:
People notice those who do what is right over what is easy. 4.
Competency: People have confidence in those who stay fresh,
relevant, and capable. 5. Commitment: People believe in those who
stand through adversity. 6. Connection: People want to follow, buy
from, and be around friends. 7. Contribution: People immediately
respond to results. 8. Consistency: People love to see the little
things done consistently. When leaders learn how to implement these
pillars, they enjoy better relationships, reputations, retention,
revenue, and results. Fascinating and timely, The Trust Edge
unveils how trust has the ability to accelerate or destroy any
business, organization, or relationship. The lower the trust, the
more time everything takes, the more everything costs, and the
lower the loyalty of everyone involved. Conversely, an environment
of trust leads to greater innovation, morale, and productivity. The
trusted leader is followed. From the trusted salesperson, people
will buy. For the trusted brand, people will pay more, come back,
and tell others. Trust, not money, is the currency of business and
life!
General
| Imprint: |
Touchstone
|
| Country of origin: |
United States |
| Release date: |
October 2012 |
| First published: |
October 2012 |
| Authors: |
David Horsager
|
| Dimensions: |
223 x 148 x 30mm (L x W x T) |
| Format: |
Hardcover - Sewn / Paper over boards / With dust jacket
|
| Pages: |
347 |
| ISBN-13: |
978-1-4767-1137-9 |
| Categories: |
Books >
Business & Economics >
General
Promotions
|
| LSN: |
1-4767-1137-2 |
| Barcode: |
9781476711379 |
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