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Performance Measurement of New Product Development Teams - A Case of the High-Tech Sector (Hardcover) Loot Price: R1,642
Discovery Miles 16 420
Repayment Terms: R154 pm x 12*
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Performance Measurement of New Product Development Teams - A Case of the High-Tech Sector (Hardcover): Erin Yu-Ching Lin

Performance Measurement of New Product Development Teams - A Case of the High-Tech Sector (Hardcover)

Erin Yu-Ching Lin

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Loot Price R1,642 Discovery Miles 16 420 | Repayment Terms: R154 pm x 12*

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Using the example of four Taiwanese brand-name multinational companies, this study seeks to unpack the relationship between project team performance measurement systems and new product success/failure. It examines the use of performance measurement results and the resulting impact on team-member behaviour and functional departments.

General

Imprint: Palgrave Macmillan
Country of origin: United Kingdom
Release date: December 2008
First published: March 2009
Authors: Erin Yu-Ching Lin
Dimensions: 203 x 127 x 22mm (L x W x T)
Format: Hardcover
Pages: 267
ISBN-13: 978-0-230-57384-0
Categories: Books > Business & Economics > Business & management > Management & management techniques > Project management
Books > Business & Economics > Business & management > Sales & marketing > Sales & marketing management
LSN: 0-230-57384-3
Barcode: 9780230573840

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