Books > Social sciences > Psychology > The self, ego, identity, personality
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The Psychology of Attitudes and Attitude Change (Hardcover, 3rd Revised edition)
Loot Price: R3,268
Discovery Miles 32 680
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The Psychology of Attitudes and Attitude Change (Hardcover, 3rd Revised edition)
Expected to ship within 9 - 15 working days
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This third edition explores the scientific methods that are used to
better understand attitudes and how they change, updated to reflect
the flurry of research activity in this dynamic subject over the
past few years. Providing the fundamental concepts for
understanding attitudes, with a balanced consideration of all
approaches, the book pulls together many diverse threads from
research across the world. Key features: Research highlights
illustrate interesting and important case studies and their
findings Recap 'What we have learned' and 'What do you think?'
questions at the end of chapters get students thinking Key terms
and a glossary help students get up to speed with terminology Even
more international in scope - with research drawn from many
countries and a stronger European perspective New research in areas
such as hypocrisy, persuasion, matching and evaluative conditioning
has been considered and included, showing the flourishing nature of
this subject area Online resources including multiple choice
questions, journal articles and flashcards for students, and
PowerPoint slides and essay questions for lecturers to use for
teaching ideas, available at study.sagepub.com/psychofattitudes3e
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