Adrian Frutiger - Schriften - Das Gesamtwerk (German, Hardcover, 2nd Revised edition)

The international creation of typefaces after 1950 was decisively influenced by the Swiss type designer Adrian Frutiger. His Univers typeface and the machine-readable font OCR-B, which was adopted as an ISO standard, are milestones, as is his type for the Paris airports, which set new standards for signage types and evolved into the Frutiger typeface. With his corporate types, he helped to define the public profiles of companies such as the Japanese Shiseido line of cosmetics. In all he created some fifty types, including Ondine, Meridien, Avenir, and Vectora. Based on conversations with Frutiger himself and on extensive research in France, England, Germany, and Switzerland, this publication provides a highly detailed and accurate account of the type designer's artistic development. All of his types - from the design phase to the marketing stage - are illustrated and analyzed with reference to the technology and related types. Hitherto unpublished types that were never realized and more than one hundred logos complete the picture. This second, revised and expanded study edition, which now has an index, makes Frutiger's achievement even more accessible.

General

Imprint:	Birkhauser
Country of origin:	Switzerland
Release date:	April 2014
First published:	April 2014
Authors:	Heidrun Osterer • Philipp Stamm
Editors:	Schweizerische Stiftung Schrift Und Typographie
Dimensions:	310 x 245 x 43mm (L x W x T)
Format:	Hardcover - Cloth over boards
Pages:	464
Edition:	2nd Revised edition
ISBN-13:	978-3-03-821524-0
Languages:	German
Categories:	Books > Arts & Architecture > Industrial / commercial art & design > Typography Promotions
LSN:	3-03-821524-4
Barcode:	9783038215240

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