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Books > Arts & Architecture > Industrial / commercial art & design > Typography
Crafted to engage the culturally curious, 'Page 1' collects the
responses of 70 international graphic designers when posed with the
same brief - to design and lay out the first page of 'Great
Expectations' by Charles Dickens.
This extraordinary compilation showcases the limitless
possibilities of letter forms transformed into three-dimensional
objects of art.
Step into the captivating world of three-dimensional typography with
‘Three Dimensional Type’ by Counter-Print Books. This extraordinary
compilation showcases the limitless possibilities of letter forms
transformed into objects of art, inviting your imagination to take
flight. Explore the fusion of the familiar and the extraordinary as
designers push the boundaries of perception and creativity. Discover
the freedom from rules and guidelines, the integration of AI and
advanced software tools and the profound exploration of texture.
Learn to design simple, powerful, and timeless logos. When you
think of a brand, often the first thing that comes to mind is the
logo, the visual representation of that product, place, thing, or
business. The power of simplicity for these marks can never be
underestimated-a logo that comprises simple shapes can communicate
a stronger message than a complex one, leaving a lasting impression
in a viewer's mind. In Principles of Logo Design, noted logo
designer George Bokhua shares his process for creating logotypes
that will stand the test of time. Applying the enduring principles
of classic texts on grid systems by Josef Muller-Brockmann and on
form and design by Wucius Wong, Bokhua elaborates on his popular
online classes, demonstrating in detail how to maximize
communicationwith minimal information to create logos using,
simple, monochromatic shapes. This comprehensive volume includes:
How to apply a strong, simple, and minimal design aesthetic to logo
design Why gridding is important, and understanding the golden
ratio and when to use it How to sketch and refine logos through
tracing, then grid and execute a mark in Adobe Illustrator
Fine-tuning techniques to ensure visual integrity Knowing how to
design a great logo is a core skill for any graphic designer.
Principles of Logo Design helps designers at all levels of skill
and experience conceive, develop, and create logos that are not
only pleasing to the eye but evoke a sense of perfection.
Design better logos and become a more successful, confident graphic
designer with Made by James as your guide. *Winner of the 2021
American Graphic Design Award for Book Design from Graphic Design
USA* UK-based graphic designer James Martin shares his wealth of
experience, information, and advice with one goal in mind: to help
designers of all levels create better work and enjoy the process.
James has designed hundreds of logos for a variety of top brands,
and shares his unique creative process, from concept to sketches to
final design. Learn how to create outstanding logos, craft and
refine your creative process, build great relationships with
clients, and become prolific and consistent. Discover how James
creates innovative, clever, and memorable logos with his own
hands-on, step-by-step process that includes word mapping, rapid
prototyping, and sketching ideas on paper. Learn how to become a
visual storyteller by understanding the key factors of working with
clients and making them a valued part of the process. In addition
to the important "hows" of logo design-techniques, ideas, and
examples of creating logos and building brands-you will benefit
from learning aspects of the business rarely discussed: how to
become more disciplined, how to see failures as valuable
experiences, and ways to avoid burnout. James shows that design
isn't just about creating images; it's about building trusting
relationships with clients, finding inspiration and using it
effectively, and sharing ideas and becoming part of a community.
Made by James also includes: Annotated case studies that follow
designs from concept to completion The advantages of a hands-on,
human approach to design The value of personal and career growth,
and how to enjoy the journey of improvement Effective work habits
that can make you more efficient, productive, and satisfied Learn
how to harness your passion and become the designer you've always
wanted to be.
Today's graphic output makes use of a colossal number of fonts,
compared to 20 years ago. So where is the evolution of type design
headed? "Type Compass" answers these questions, showcasing
designers from around the world, charting new routes in the field
and providing a clear sign of where type might be headed in the
future. The publication is innovative in format, too: conceived as
a notebook, it encourages the reader to take notes, and to interact
with the various topics, making it a handy tool for beginners and
experts alike. Content is conveyed in short and direct tips, and
dynamically arranged on the page, connecting themes in the fashion
of hypertext to link influential typographers, details on today's
most innovative typefaces, type foundries and typographic
landmarks. "Type Compass" offers a fresh perspective on the
subject, helping readers to find their bearings in the rich but
intricate world of typography today.
London based design consultancy Browns are five years old. In that
time they have achieved an award-winning global reputation based on
their ability to bridge the gap between the cultural and corporate
arenas, manifesting itself as a successful design business. This is
the fourth in the 'GCE Directions Series' that takes a look at
famous design groups around the globe. In an amazingly short space
of time and on top of their expanding brand/identity work, Browns
have designed and published some thirteen award-winning books. The
books have not only been influential from a design point of view
but have also forced the design world to re-think how the barriers
separating publishing and design can be broken down. From a New
York Sex Club to a frozen Scottish Loch, the book takes a look at
how six of these books came to be. In a visual scrap book format,
the book tells the story of the personalities, adventures, travels
and process surrounding each book, visually all laid bare on the
printed page. It gives an insight into the level of commitment,
drive and passion required for designers to successfully enter the
publishing arena.
An entertaining, informative, and elegantly designed guide that
makes understanding punctuation marks and symbols simple and fun. A
rollicking linguistic ride for fans of Eats, Shoots & Leaves
and Just My Type. What is the purpose of the comma - perhaps the
most used symbol in the English language - and what are the proper
uses of the asterisk? Do quote marks go inside or outside
punctuation? What about a quote within a quote - a quote from
someone quoting someone else? How much space goes on either side of
an ellipsis? What's the difference between an en dash and an em
dash? Snails and Monkey Tails is a show-stopping guide with more
than 75 uniquely designed two-colour spreads. Award-winning graphic
designer Michael Arndt explores the typographic origins, names, and
shapes of both common punctuation marks and symbols, as well as the
proper and diverse usage of each. From the full stop to the
question mark, the semicolon to the en dash, symbols and marks are
an integral part of language.
Learn how to create beautiful hand-lettered pieces of art-Includes: 64-page Project Book, 16-page Sketchbook, Calligraphy Pen, 2 Ink Cartridges, Calligraphy Marker, 6 Markers
This lavishly illustrated volume showcases lettering and
typographic work from some of the world's most exciting, innovative
and talented designers. As well as featuring full-page examples of
their best work, Lettering: Tips for Creation is divided into two
parts; in the first half each artist has selected examples of their
work and discussed their influences and early career, while in the
second half each of them provides a new piece of work, talking us
through the creative and production process, step by step, from the
initial idea and sketch, explaining how the dimensions were worked
out and the letters combined to ultimately form a harmonious
message.
Once upon a time, only typesetters needed to know about kerning,
leading, ligatures, and hanging punctuation. Today, however, most
of us work on computers, with access to hundreds of fonts, and we'd
all like our letters, reports and other documents to look as good -
and as readable - as possible. But what does all the confusing
terminology about ink traps, letter spacing, and visual centring
mean, and what are the rules for good typography? Type Matters! is
a book of tips for everyday use, for all users of typography, from
students and professionals to anyone who does any layout design on
a computer. The book is arranged into three chapters: an
introduction to the basics of typography; headline and display
type; and setting text. Within each chapter there are sections
devoted to particular principles or problems, such as selecting the
right typeface, leading, and the treatment of numbers. Examples
throughout show precisely what makes good typography - and,
crucially, what doesn't. Authoritatively written and designed by a
practitioner and teacher of typography, Type Matters! has a
beautifully clear layout that reinforces the principles discussed
throughout.
Ideal for stress relieving and relaxation.
Lettering enthusiasts of all levels will love learning easy ways to
develop and adapt hand lettering skills and techniques to a variety
of digital platforms in Digital Hand Lettering and Modern
Calligraphy. Popular Instagram lettering artist and workshop
instructor Shelly Kim (@lettersbyshells) offers lettering
enthusiasts at all levels step-by-step instruction, along with
ample photos and lettering examples. Start with lettering
essentials that show how to create different styles of brush
lettering with the right tools, how to connect letters to form
words, form flourishes, and more. Then turn that unique calligraphy
into lettering that you can use over and over again, just by
digitizing it. Discover several options for creating digital
lettering, each one clearly outlined and explained. Become familiar
with tools and techniques that make the process fast and enjoyable.
See how far you can take your digital lettering with fun projects
for creating cards, name tags, adding foiling and more. In this
book you'll learn how to: Produce loose, bouncy lettering that adds
style to any project Design meaningful quotes by learning a quick
trick for great compositions Create digital files that give you
numerous options for adding color and changing the shapes and sizes
of letters Make a custom digital lettering brush that you can use
for unique calligraphy Letter on a tablet and learn the basics of
Procreate and Apple Pencil Use your lettering for great projects
that incorporate digital and hands-on techniques Get inspiration
from stunning gallery pieces by Karin Newport of @ipadlettering and
Myriam of @halfapx Digital Hand Lettering and Modern Calligraphy
will guide you to the future of lettering!
In just 2.5 hours of focused video tutorials, Advanced Lessons in
Typography: Learn by Video helps graphic designers master the
creation of a wide spectrum of brilliantly effective contemporary
typographic solutions. Jim Krause covers creative techniques for
all stages of typography design, from initial brainstorming and
sketching to development and fine-tuning. He walks through projects
including letterform customization, decorative character add-ons,
word-graphic design, logotypes, custom typeface development, the
creation of hand-drawn typographic components, and the aesthetic
fine-tuning of text areas within layouts. Throughout, Krause
demonstrates the use of appropriate tools, ranging from digital
software and hardware to pencils, pens, brushes, ink, paint, sketch
pads, and tracing paper. Krause's engaging and enlightening lessons
draw on his immense experience instructing designers in more than
two dozen books and video products. Whether you're a new or
intermediate-level graphic designer, Advanced Lessons in
Typography: Learn by Video will empower you to create unique,
contemporary typographic solutions for logos, layouts,
illustrations, and much more. The video is wrapped in a unique
interface that allows you to jump to any topic and also bookmark
individual sections for later review. The unique "Watch and Work"
mode shrinks the video into a small window to allow you to work
alongside as you view the video. Project files used in the lessons
are included on the disc so you can practice what you've learned.
At the end of every lesson, you can test your knowledge by taking
interactive quizzes. Duration: 2.5 hours User Level:
Beginning/Intermediate Closed-Captioning in English System
Requirements: Mac OS X 10.6, Microsoft Windows XP, or higher 2 GHz
processor or higher 4 GB RAM or higher 1 GB free HD space (does not
include lesson files) Please Note: * This DVD-ROM can be viewed
only on your computer. It will not play in a DVD-Video player
software or a DVD set-top player.
A humorous and incisive analysis of the basic tenets of typography
and how to turn them on their heads, this book will appeal to the
conformist and the non-conformist in everyone - not just the
newcomer to design. One side of this sharp-witted, cleverly
designed guide presents the ten main rules, or 'commandments', of
type design, addressing such aspects of typographic doctrine as
legibility, alignment and capitalization; the other shows how type
can successfully subvert these rules, presenting 'sacreligious'
visual alternatives. In support of the commandments, Felton
includes a list of twelve 'disciples', those internationally
renowned graphic designers whom he identifies as rule-abiding,
including such figures as Eric Gill, Jan Tschichold and Erik
Spiekermann. Confronting these are his 'fallen angels', including
such experimental typographers as David Carson, Jeffery Keedy, Phil
Baines, and Jonathan Barnbrook.
How were the first fonts made? Who invented italics? When did we
work out how to print in colour? Many of the standard features of
printed books were designed by pioneering typographers and printers
in the latter half of the fifteenth century. Although Johannes
Gutenberg is credited with printing the first books in Europe with
moveable type, at the height of the Renaissance many different
European printers and publishers found innovative solutions to
replicate the appearance of manuscript books in print and improve
on them. The illustrated examples in Typographic Firsts originate
in those early decades, bringing into focus the influences and
innovations that shaped the printed book and established a Western
typographic canon. From the practical challenges of polychromatic
printing or printing music staves and notes to the techniques for
illustrating books with woodcuts, producing books for children and
the design of the first fonts, these stories chart the invention of
the printed book, the world's first means of mass communication.
Also covering title pages, maps, printing in gold and printing in
colour, this book shows how a mixture of happenstance and brilliant
technological innovation came together to form the typographic and
design conventions of the book.
Behind every typeface is a story - who designed it, and why? What
are its distinctive characteristics, and what cultural baggage does
it carry? This book explores fifty of the most remarkable
typefaces, dating from the birth of European printing in the
fifteenth century (and the type used in the Gutenberg Bible - the
first significant book to be printed in Europe) to the present day.
It features key examples in the aesthetic development of typography
(Caslon, Baskerville, Bodoni) and those fonts which have made a
significant impact on the wider world. Many fonts have added style
to something culturally important (such as Johnston Sans on the
London Underground), or assumed a cultural significance of their
own, sometimes by accident. The designer of Comic Sans, for
example, created the typeface for use in speech bubbles for a
Microsoft programme, never expecting it to become one of the
world's favourite - and also most maligned - fonts. Through the
fonts this book also examines the often colourful lives of the key
designers in the evolution of typography: Johannes Gutenberg,
William Caslon, Nicolas Jenson, Stanley Morison and William Morris,
among others - including one who threw his unique set of metal type
into the Thames to prevent others from misusing it - and the
enduring influence they have had on print culture. Of equal appeal
to general readers, designers and typographers, this book is a
vibrant cultural guide to the aesthetic choices we make in order to
spread the word.
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