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Books > Arts & Architecture > Industrial / commercial art & design > Typography
The ease with which we can choose a typeface today is something we take for granted, but it is possible only because of the tremendous amount of labor of the Bentons. The ease with which we can choose a typeface today from a plethora of options to fit a particular need is something we may take for granted, but it is possible only because of the tremendous amount of labor and ingenuity that camebefore. The story of the lives and work of Linn Boyd Benton and Morris Fuller Benton is an important chapter in the history of type, recalling a time in American history when men quietly worked at developing and improvingmechanical technologies that they thought would continue evolving incrementally into the future.
John McConnell's list of collaborators includes many household names - Boots, Faber & Faber, Halfords, Clarks, John Lewis. The man behind the Biba logo (for which he won the D&AD Silver in 1969), the logo of the National Grid and the covers of a Penguin student textbook series from the early '70s has exerted a quiet influence over British design since the sixties. His awards alone speak to his prowess: the Prince Philip Designers' Prize (2002) and the title of RDI (Royal Designer of Industry, 1987) among them. Part biography, part showcase for some of McConnell's most celebrated designs, this book gathers McConnell's exclusive redesign for Faber & Faber - a revolutionary new approach to book covers from the early 1980s.
Are you ready for even more letter love?! Practice is the key to beautiful lettering, and this gold spiral-bound book lays flat and provides plenty of space for practice. Bestselling author, Instagram sensation, and lettering extraordinaire Chalkfulloflove presents Hand Lettering 201, diving deeper into the fine points of creating exquisite hand lettering: - New alphabets styles - Advanced color and design techniques - A series of six projects to hone your skills - Tips and tricks to take your lettering to the next level Pssst! Christmas is right around the corner, and this makes a perfect gift!
How were the first fonts made? Who invented italics? When did we work out how to print in colour? Many of the standard features of printed books were designed by pioneering typographers and printers in the latter half of the fifteenth century. Although Johannes Gutenberg is credited with printing the first books in Europe with moveable type, at the height of the Renaissance many different European printers and publishers found innovative solutions to replicate the appearance of manuscript books in print and improve on them. The illustrated examples in Typographic Firsts originate in those early decades, bringing into focus the influences and innovations that shaped the printed book and established a Western typographic canon. From the practical challenges of polychromatic printing or printing music staves and notes to the techniques for illustrating books with woodcuts, producing books for children and the design of the first fonts, these stories chart the invention of the printed book, the world's first means of mass communication. Also covering title pages, maps, printing in gold and printing in colour, this book shows how a mixture of happenstance and brilliant technological innovation came together to form the typographic and design conventions of the book.
The bestselling introduction to designing the written word Typographic Design: Form & Communication is the definitive reference for graphic designers, providing a comprehensive introduction to the visual word. Done well, typopgraphy can communicate so much more than the words themselves. Typographic design determines how you feel about a message, the associations you make, and ultimately, the overall success of the communication. Typographic design extends from the page to the screen, and is a critical element of almost any graphic design project. This book provides essential guidance on everything related to type: from letterforms and negative space, to messaging, processes, and history, aspiring designers will find great utility in mastering these critical concepts. This new seventh edition has been fully updated with new coverage of contemporary typography processes, updated case studies, and new examples from branding, print, web, motion, and more. On-screen typographic design concepts are discussed in greater detail, and the online supplemental materials include new flashcards, terminology and quizzes. Understand design factors as they relate to type Explore communication and typographic messaging Learn how typography has evolved, and where it is headed Adopt established approaches to designing with type The irony of typographic design is that, when done well, it often goes unnoticed--but its impact on a project's overall success is undeniable. Typography can make or break a page, can enhance or overpower an image, and can obscure a message or bring it into sharp focus. It is one of the most powerful tools in the graphic designer's arsenal, and Typographic Design is the complete, practical introduction.
The Graphic Art of Tattoo Lettering is a visually led, comprehensive guide to designing and realizing hand-drawn letterforms in the most widely used contemporary tattoo styles. Each chapter constitutes an accessible overview to these key tattoo styles, including an account of the history, complexities and relevant sub-styles, interviews spotlighting leading practitioners, galleries of exemplary artists work, sketches, sketchbooks, finished designs and detailed how-to-design guides to allow readers to truly understand each style. More than a step-by-step, technical handbook for professional and practising tattoo artists, The Graphic Art of Tattoo Lettering is also an informative introduction to both understanding tattoo styles, their history and context, and learning from them to inform other graphic arts. Touching on the role of lettering in tattooing, as well as considering the components of typographic tattoos, it offers an insight into how tattoo art intersects with other areas of design practice, including sign-making, furniture painting and scrimshaw. Combining great book design with the inimitable expertise of a master tattoo artist, The Graphic Art of Tattoo Lettering is the ultimate guide for all with an interest or involvement in tattoo art, typography and calligraphy, and graphic design.
Today letterpress is in revival and widely used in books, posters, bespoke stationery like invitations, name cards, letterheads and so on. Letterpress designers like Alan Kitching or Jesus Morentin crave out their names in the computer-generated design world with beautiful-composed types. This book introduces the history and the process of letterpress printing and includes a list of classic movable types arranged in style order. The volume also includes letterpress designers, artists, type foundries, institutions, or even museums from all over the world, each with an elaborated biography and exclusive interviews with the most relevant professionals in this area. It will prove to be a handbook for type designers, letterpress designers, type lovers, design students and ordinary readers who enjoy crafts and prints.
For some time in the distant past, hand-lettering used to be a highly-regarded skill to master and was ubiquitous via publications and public signages. Although society relies heavily on keyboards and screens for communication today, a growing number of creative practitioners have been busy reviving the seemingly-lost art in recent years, in a bid to return the sincerity and warmth of the human touch to our predominantly digital lives. Brimming with character, hand-lettering serves as the bridge between old-school calligraphy and modern typography to bring nuance back into an age of uniformity. As an update of the original release in 2017, the 'Handstyle Lettering' 2021 edition rereleased in conjunction with Victionary's 20th anniversary is a delightful showcase of artwork from around the world that are anything but unvaried. With an additional selection of new projects, the book also features insightful interviews from the best calligraphers as well as an expanded, beginner-friendly guide/practice area.
Letterforms are an inseparable part of a civilized literary landscape. At some distant point in history, letters started as representations of things in the world. Then, gradually, through a complex evolutionary process, they came to be defined as the closed shapes of a writing system. This photo-typographic essay is a meditation on this remarkable transition. Exploring the relationship between typography and the visual world around us, the essay looks at the twenty-six letters of the English version of the Roman alphabet in four manners: as the world presenting itself in the shape of a letter, as an intended letter in space, as a flat letter on paper, and finally as a pure geometric form embodied in a typeface. Familiar letterforms are presented in fresh, surprising ways, forming an homage to the beauty of type and a reflection on its ubiquity in our visual understanding of the world around us. Alongside the fascinating images, Ornan Rotem's text offers an overview and a detailed discussion of each letter. In this unusual book, text and image coalesce to create a modern day primer on letters: a typographic abecedarium.
Did the invention of movable type change the way that the word was perceived in the early modern period? In his groundbreaking essay "The Work of Art in the Age of Mechanical Reproduction," the cultural critic Walter Benjamin argued that reproduction drains the image of its aura, by which he means the authority that a work of art obtains from its singularity and its embeddedness in a particular context. The central question in The Aura of the Word in the Early Age of Print (1450-1600) is whether the dissemination of text through print had a similar effect on the status of the word in the early modern period. In this volume, contributors from a variety of fields look at manifestations of the early modern word (in English, French, Latin, Dutch, German and Yiddish) as entities whose significance derived not simply from their semantic meaning but also from their relationship to their material support, to the physical context in which they are located and to the act of writing itself. Rather than viewing printed text as functional and lacking in materiality, contributors focus on how the placement of a text could affect its meaning and significance. The essays also consider the continued vitality of pre-printing-press kinds of text such as the illuminated manuscript; and how new practices, such as the veneration of handwriting, sprung up in the wake of the invention of movable type.
Enjoy the colourful vernacular of a bygone era in this alphabetic guidebook to the slang of the 1930s. Often referred to as the Dirty Thirties, it was a time marked by economic hardship, unemployment, and excessive crime. The words and phrases reflect this, mirroring the concerns and vices of the day with a myriad of colloquialisms.
Learn the history and techniques of hand lettering from a renowned design studio. This practical and visual guide features exercises, case studies, and typographic models for letter styles such as serif, sans serif, brush, and script. Known throughout the world for its eclectic typeface collections and far-reaching creative exploits, from fonts and fashion to ceramics and space technology, House Industries has been a standard bearer for American graphic design for more than twenty-five years. The House Industries Lettering Manual is an accessible hands-on guide to drawing letters from Ken Barber, House's head letterer and type design director. Modeled after a series of sold-out lettering workshops that Ken has conducted around the world, this highly illustrated handbook outlines the history of lettering, various methods and techniques, common letter styles, and best practices for getting paid for your work. This handy how-to guide also provides lettering models to help sharpen your drawing skills and offer departure points for further experimentation. Designed by House Industries and including copious examples, exercises, and opportunities to practice what you've learned, plus photographs of works-in-progress and finished projects, this instructive and visually engaging book will help you master the dynamic art of lettering, whether you're a budding artist or an experienced designer.
In Typeset in the Future, blogger and designer Dave Addey invites sci-fi movie fans on a journey through seven genre-defining classics, discovering how they create compelling visions of the future through typography and design. The book delves deep into 2001: A Space Odyssey, Star Trek: The Motion Picture, Alien, Blade Runner, Total Recall, WALL*E, and Moon, studying the design tricks and inspirations that make each film transcend mere celluloid and become a believable reality. These studies are illustrated by film stills, concept art, type specimens, and ephemera, plus original interviews with Mike Okuda (Star Trek), Paul Verhoeven (Total Recall), and Ralph Eggleston and Craig Foster (Pixar). Typeset in the Future is an obsessively geeky study of how classic sci-fi movies draw us in to their imagined worlds-and how they have come to represent "THE FUTURE" in popular culture.
This is the workbook companion to Katja Haas's `Brush Lettering and Watercolour'. It offers plenty of space for your own lettering and watercolour creations, as well as a compact overview of the basics of brush lettering and instructions for writing and decorating with brushes.
The Golden Secrets of Lettering is a comprehensive, beautifully illustrated guide to hand lettering. With easy-to-understand instructions and guidelines, plenty of inspirational examples, and hundreds of hand sketches and illustrations, Martina Flor shows readers how to transform their initial lettering concepts and handdrawn sketches into a well-shaped, exquisite piece of digital lettering that can be sold and published. Readers learn how to train their typographic eye by studying lettering samples and the anatomy of letters; explore concepts of hierarchy, composition, and flourishes; and discover the many different ways of creating letter shapes. In addition, Flor explains the process of creating a lettering project step by step-- from start to finish, from analog to digital--and gives valuable tips about how to make a career as a lettering artist.
This is the first comprehensive and in-depth study of the earliest figural painting ever to have been produced in Flanders on a continual basis. Most of the manuscripts are Psalters, but Bibles, a Breviary, a Missal, a Netherlandic life of a saint, and yet other texts occur. Three main categories of illuminator are distinguishable: those working in Bruges, in Ghent, and, at least in part, for the circle of the counts of Flanders. The principal chapters and the catalog segments are organized around their individual contributions. An arrangement in time and place of the total body of work was obtained through a lengthy and rigorous process of comparison of figural, ornamental and writing styles, codicological and textual features. Several distinctive Flemish patterns of Psalter iconography have emerged; these are presented in tabular form with accompanying commentaries. A surprising amount of information about the early owners of the books, mostly well-to-do members of the laity, was yielded in the analysis for the manuscript catalogs.
Demonstrating the power and variety of typography from hand-drawn to kinetic, this fully updated new edition of The Fundamentals of Typography covers the principles of using type across a range of media. Starting with a comprehensive introduction to the history of typography, the authors provide detailed explanations and inspirational examples of type usage from leading practitioners from around the world. With expanded practice exercises and four new case studies, this book gives students everything they need to know to use type effectively and creatively.
Josef Muller-Brockmann (1914 1996) studied architecture, design and history of art in Zurich and worked as a graphic designer and teacher. His work is recognized for its simple designs and his clean use of fonts, shapes and colors, which still inspires many graphic designers throughout the world today. Since the 1950s grid systems help the designer to organize the graphic elements and have become a world wide standard. This volume provides guidelines and rules for the function and use for grid systems from 8 to 32 grid fields which can be used for the most varied of projects, the three-dimensional grid being treated as well. Exact directions for using all of the grid systems possibe presented are given to the user, showing examples of working correctly on a conceptual level. Or simply put: a guidebook from the profession for the profession. one of the most important books in the field since over 30 years comprehensive overview of grid systems exact directions and instructions covering all grid systems that are needed made by a professional for professionals
The son of a Liverpool-based printer, John Southward (1840-1902) was a prolific writer and editor of books on the subject. He edited the Printers' Register from 1886 to 1890, and his Modern Printing: A Handbook remained a standard work for apprentice printers and compositors well into the twentieth century. This dictionary of terms employed in printing offices was one of his earlier works, initially issued as a monthly serial within the Printers' Register. The resulting high demand led to the publication of a second edition in book format in 1875. Painstakingly compiled, it covers the history and practice of typography, and gives references to other works where further information can be found. Over a century later, the technology and terminology of typesetting and printing have undergone enormous changes, but this book remains a fascinating snapshot of the British printing industry in the mid-to-late nineteenth century. |
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