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Content Preparation Guidelines for the Web and Information Appliances - Cross-Cultural Comparisons (Hardcover)
Loot Price: R2,939
Discovery Miles 29 390
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Content Preparation Guidelines for the Web and Information Appliances - Cross-Cultural Comparisons (Hardcover)
Series: Human Factors and Ergonomics
Expected to ship within 12 - 17 working days
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Content preparation is an integral part of the usability equation:
it answers the question of what information is needed for effective
decision making. Once content preparation has been established, the
question "how to present what" can be answered. Content Preparation
Guidelines for the Web and Information Appliances: Cross-Cultural
Comparisons provides a theoretical foundation and operational tools
to effectively prepare content so that users are able to make
correct decisions regarding the purchase of goods and services.
Traditionally, human aspects of computing have been assessed by
usability evaluation methods, which determine how well the system
is designed for joyful, satisfying, and productive use. But,
effectively designing the how without providing a solid foundation
for designing the what can not result in effective web and
information appliance-based operations. This book presents a review
and reappraisal of the science base of content preparation and
descriptions of four major studies on content preparation involving
more than 1,200 participants. Based on these studies, it
establishes a factor structure of content preparation and relative
importance of each factor in effective decision making and
concludes with guidelines for the design of content for a variety
of populations. Unlike previous publications in usability that have
predominantly concentrated on how to present information, this book
focuses on what information should be presented and the information
appliances for different cultures. With a cross-cultural comparison
and a review of fundamental theories, the book not only answers the
question of what information needs to be presented for effective
decision making, but also addresses the impact of culture on
content usability.
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