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Books > Social sciences > Sociology, social studies > Social institutions
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The Growth of Populism in the Political Mainstream - The Contagion Effect of Populist Messages on Mainstream Parties' Communication (Hardcover, 1st ed. 2021)
Loot Price: R3,524
Discovery Miles 35 240
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The Growth of Populism in the Political Mainstream - The Contagion Effect of Populist Messages on Mainstream Parties' Communication (Hardcover, 1st ed. 2021)
Series: Springer Series in Electoral Politics
Expected to ship within 10 - 15 working days
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This book examines the populist communication of mainstream parties
in Germany, Austria, Italy, and Spain. For a long time, populist
and radical right parties have been the main subject of
investigation in academic research. Yet, how mainstream parties
react to the rise of such actors is less known. Scholars assume a
"populist Zeitgeist", a populist contagion claiming that the
political mainstream actively engages in populist and nativist
discourses. The author tests this widespread assumption analyzing
whether center-left and center-right mainstream parties adopt
populist messages, as well as content related to the leftist and
right-wing host ideologies of populist actors. Therefore, this book
is a must-read for scholars, students, and researchers of political
science and electoral studies, as well as policy-makers and
practitioners interested in a better understanding of populism and
populist communication.
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