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Private and Public on Social Network Sites - Differences and Similarities between Germany and China in a Globalized World (Paperback, New edition)
Loot Price: R1,575
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Private and Public on Social Network Sites - Differences and Similarities between Germany and China in a Globalized World (Paperback, New edition)
Series: Europaeische Hochschulschriften / European University Studies / Publications Universitaires Europeennes, 109
Expected to ship within 12 - 19 working days
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This book explores the boundary between "the private" and "the
public" on Social Network Sites based on the sociability framework.
The author analyses the roles of social norms and influences,
benefits, and risks/costs, on the behaviors of SNSs users through
models based on Social Exchange Theory, Social Penetration Theory
and Communication Privacy Management Theory. She reviews different
notions of "the private" and "the public" and selects the
sociability framework to investigate the distinction between
private and public. The author uses this theoretical framework to
conduct online surveys and interviews with selected SNSs users in
Germany and China and concludes that the clear boundary of "the
private" and "the public" on SNSs is a result of acts of disclosure
and/or withdrawal of personal information and political opinions.
Globalization and mediatization contribute to similarities among
different countries but do not erase the differences in their
respective boundaries.
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