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Books > Law > Laws of other jurisdictions & general law > Private, property, family law > Personal property law > Intellectual property, copyright & patents
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Exploiting Intellectual Property To Promote Innovation And Create Value (Hardcover)
Loot Price: R3,982
Discovery Miles 39 820
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Exploiting Intellectual Property To Promote Innovation And Create Value (Hardcover)
Series: Series on Technology Management, 29
Expected to ship within 10 - 15 working days
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There are two traditional views of the role of intellectual
property (IP) within the field of innovation management: in
innovation management research, as an indicator or proxy for
innovation inputs or outputs, e.g. patents or licensing income; or
in innovation management practice, as a means of protecting
knowledge. Exploiting Intellectual Property to Promote Innovation
and Create Value argues that whilst both of these perspectives are
useful, neither capture the full potential contribution of
intellectual property in innovation management research and
practice.The management of IP has become a central challenge in
current strategies of Open Innovation and Business Model
Innovation, but there is relatively little empirical work
available. Theoretical arguments and empirical research suggest
that from both an innovation policy and management perspective, the
challenge is to use IP to encourage risk-taking and innovation, and
that a broader repertoire of strategies is necessary to create and
capture the economic and social benefits of innovation. This book
identifies how intellectual property can be harnessed to create and
capture value through exploiting new opportunities for innovation.
It is organized around three related themes: public policies for
IP; firm strategies for IP; and creating value from IP, and offers
insights from the latest research on IP strategies and practices to
create and capture the economic and social benefits of innovation.
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