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The Marketisation of Higher Education - Concepts, Cases, and Criticisms (Hardcover, 1st ed. 2021) Loot Price: R4,386
Discovery Miles 43 860
The Marketisation of Higher Education - Concepts, Cases, and Criticisms (Hardcover, 1st ed. 2021): John D. Branch, Bryan...

The Marketisation of Higher Education - Concepts, Cases, and Criticisms (Hardcover, 1st ed. 2021)

John D. Branch, Bryan Christiansen

Series: Marketing and Communication in Higher Education

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Loot Price R4,386 Discovery Miles 43 860 | Repayment Terms: R411 pm x 12*

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This edited volume explores the nature, scope, and consequences of the marketisation of higher education. Chapters identify different practices which reflect the marketisation of higher education, and offer various perspectives on the policies and procedures which stimulate and regulate it. The volume takes a holistic approach, following the notion that the marketisation of higher education both drives and is driven by the universities which form the higher education market.

General

Imprint: Springer Nature Switzerland AG
Country of origin: Switzerland
Series: Marketing and Communication in Higher Education
Release date: May 2021
First published: 2021
Editors: John D. Branch • Bryan Christiansen
Dimensions: 210 x 148mm (L x W)
Format: Hardcover
Pages: 466
Edition: 1st ed. 2021
ISBN-13: 978-3-03-067440-3
Categories: Books > Business & Economics > Economics > General
Books > Social sciences > Education > Organization & management of education > General
Books > Social sciences > Education > Higher & further education > General
LSN: 3-03-067440-1
Barcode: 9783030674403

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