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The Great Telecoms Swindle - How the Collapse of WorldCom Finally Exposed the Technology Myth (Paperback)
Loot Price: R331
Discovery Miles 3 310
You Save: R52
(14%)
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The Great Telecoms Swindle - How the Collapse of WorldCom Finally Exposed the Technology Myth (Paperback)
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List price R383
Loot Price R331
Discovery Miles 3 310
You Save R52 (14%)
Expected to ship within 12 - 17 working days
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With the demise of WorldCom amidst a flurry of accounting scandals
dominating the front pages, and following hotly in the footsteps of
the equally spectacular downfall of other telecoms giants including
Global Crossing and Lucent Technologies in recent months, The Great
Telecoms Swindle investigates the reasons behind a roller coaster
ride that is set to continue for some time yet. Vivendi, France
Telecom, Vodaphone and numerous other corporate behemoths all face
testing and possibly life-threatening times that will demand
radical solutions in the coming months.
The telecoms story is set to run and run and investors are set to
continue to feel the heat. For a market that, as little as eighteen
months ago amounted to a license to print money, the question 'what
went wrong?' must urgently be asked. How could companies like Cisco
Systems go from being paragons of virtue in the new corporate age
to near pariahs embroiled in a welter of financial difficulties in
such a short space of time? Is 'next generation telecoms' nothing
more than a myth, a triumph of hype over reality? Tracking the rise
and fall of the telecoms market from deregulation in the eighties
through the advent of the mobile world, and on to broadband, 3G,
and the mobile Internet the authors uncover what fuelled the boom,
where the mistakes were made (by industry players and investors
alike), and what if anything the future holds.
Taking the lid off the headlines, The Great Telecoms Swindle
reveals and examines the real problems in the telecoms market
today, and exposes an industry that is entirely unsure of its own
future value proposition.
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