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Gender and Popular Culture, Second Edition (Paperback, 2nd Edition)
Loot Price: R564
Discovery Miles 5 640
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Gender and Popular Culture, Second Edition (Paperback, 2nd Edition)
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Loot Price R564
Discovery Miles 5 640
Expected to ship within 12 - 17 working days
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This fully updated second edition of Gender and Popular Culture
examines the role of popular culture in the construction of
gendered identities in contemporary society. It draws on a wide
range of cultural forms - including popular music, social media,
television and magazines - to illustrate how femininity and
masculinity are produced, represented, used and consumed. Blending
primary and secondary research, Milestone and Meyer introduce key
theories and concepts in gender studies and popular culture, which
are made accessible and interesting through their application to
topical examples such as the #MeToo campaign, intensive mothering
and social media, discourses about women and binge drinking, and
gender and popular music. Included in this revised edition is a new
chapter on digital culture, examining the connection between
digital platforms and gender identities, relations and activism, as
well as a new chapter on cultural work in digital contexts. All
chapters have been updated to acknowledge recent changes in gender
images and relations as well as media culture. Additionally, there
is new material on the Fourth Wave Women's Movement, audiences and
prosumers, and the role of social media. Gender and Popular Culture
is the go-to textbook for students of gender studies, media and
communication, and popular culture.
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