Books > Business & Economics > Business & management > Management & management techniques > Organizational theory & behaviour
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Understanding Identity and Organizations (Paperback)
Loot Price: R1,387
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Understanding Identity and Organizations (Paperback)
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An understanding of identity is fundamental to a complete
understanding of organizational life. While conventional management
textbooks nod to in-groups, cohesion and discrimination, this text
offers instead a deeper, more nuanced understanding of why people,
groups and organizations behave the way they do. With conceptions
of identity perhaps less stable than they have ever been, the
authors make complex theoretical issues accessible to the reader
through the use of lively examples from popular culture. The
authors present an overview of the key issues, as well as an
examination of cutting-edge research and topical forces currently
re-defining identity, such as globalisation, the fair trade
movement and online identities. This text is a succinct, relevant
and exciting overview of the field of identity studies as it
relates to business and management and applied social sciences, an
is an invaluable resource to undergraduate and postgraduate
students of management on any course that has an identity
component.
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