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Books > Business & Economics > Industry & industrial studies > Service industries > Financial services industry
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Equity Crowdfunding - Essays about the Scientific Development and the Investor Perspective (Paperback, 1st ed. 2020)
Loot Price: R1,597
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Equity Crowdfunding - Essays about the Scientific Development and the Investor Perspective (Paperback, 1st ed. 2020)
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Because of the subprime mortgage crisis in 2008, the challenges of
securing necessary external capital have become more significant
for young ventures. In this realm, equity crowdfunding has evolved
into the most promising financing alternative for entrepreneurs and
received worldwide attention. By focusing on three subsequent
research questions, this book aims to contribute to the ongoing
scientific discussion of equity crowdfunding. First, it reveals
fruitful future research avenues by providing a systematic overview
of the development of equity crowdfunding research. Second, it
sheds light on the so far less explored investor perspective and
analyzes the decision-making process of equity crowdfunding
investors. Third, based on a multi-method approach, the questions
of how equity crowdfunding investors evaluate radically innovative
ventures and how radically innovative ventures can establish
venture legitimacy are explored.
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