Peruta examines emerging pervasive models of innovation and how
their nature, effects, and origins are characterized. The book
starts with the definition of markets for knowledge resources and
analyses the integration of market players (e.g. suppliers,
customers, competitors, laboratories and research institute) such
as the fundamental prerequisite for promoting the development of
the new era of open innovation. By focusing on different
organizational models and considering both mechanisms pecuniary and
non-pecuniary, the book aims to compare the theoretical assumptions
and the managerial implications of the emerging open business
models with the traditional closed innovation ones. The open
business models are characterized essentially by the fact of
encouraging innovation as part of the interactive co-creation
process outside the boundaries of the firm.
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