Rocket: Eight Lessons to Secure Infinite Growth (Hardcover, Ed)

Make profits soar by converting casual consumers into apostles Rocket showcases the stories of sixteen entrepreneurs. It draws out the lessons that you can apply Monday morning in your business. Authentic and specific Boston Consulting Group case studies about the rocketeers/inventors who created brand legacies. For everyone who wants a business to grow faster than a competitor-this motivating book gives you a step-by-step approach to growth, share gain, and higher profits. Michael Silverstein is a senior partner and managing director of the consumer practice at BCG. Dylan Bolden is a senior partner and managing director at BCG. Rune Jacobsen is a senior partner and managing director at BCG Rohan Sajdeh is a senior partner and managing director at BCG.

General

Imprint:	McGraw-Hill Education
Country of origin:	United States
Release date:	October 2015
Authors:	Michael Silverstein • Dylan Bolden • Rune Jacobsen • Rohan Sajdeh
Dimensions:	239 x 163 x 33mm (L x W x T)
Format:	Hardcover - Cloth over boards
Pages:	284
Edition:	Ed
ISBN-13:	978-1-259-58542-5
Categories:	Books > Business & Economics > Economics > General Books > Business & Economics > Business & management > Business strategy Books > Business & Economics > Business & management > Sales & marketing > General Books > Business & Economics > Business & management > Management & management techniques > Management decision making > General Promotions
LSN:	1-259-58542-5
Barcode:	9781259585425

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!