A strong business model is the bedrock to business success. But all
too often we fail to adapt, clinging to outdated models that are no
longer delivering the results we need. The brains behind The
Business Model Navigator have discovered that just 55 business
models are responsible for 90% of the world's most successful
businesses. These 55 models - from the Add-On model used by Ryanair
to the Subscription model used by Spotify - provide the blueprints
you need to revolutionise your business and drive powerful change.
As well as providing a practical framework for adapting and
innovating your business model, this book also includes each of the
55 models in a quick-read format that covers: What it is Who
invented it and who uses it now When and how to apply it "An
excellent toolkit for developing your business model." Dr Heinz
Derenbach, CEO, Bosch Software Innovations
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