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Books > History > World history > From 1900 > Postwar, from 1945

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The Making of European Consumption - Facing the American Challenge (Hardcover) Loot Price: R1,972

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The Making of European Consumption - Facing the American Challenge (Hardcover): P. Lundin, T. Kaiserfeld

The Making of European Consumption - Facing the American Challenge (Hardcover)

P. Lundin, T. Kaiserfeld

Series: Palgrave Macmillan Transnational History Series

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List price ~~R2,160~~ Loot Price R1,972 Discovery Miles 19 720 | Repayment Terms: R185 pm x 12* You Save R188 (9%)

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American ideals and models feature prominently in the master narrative of post-war European consumer societies. This book demonstrates that Europeans did not appropriate a homogenous notion of America, rather post-war European consumption was a process of selective appropriation of American elements.

General

Imprint:	Palgrave Macmillan
Country of origin:	United Kingdom
Series:	Palgrave Macmillan Transnational History Series
Release date:	2015
First published:	2015
Editors:	P. Lundin • T. Kaiserfeld
Dimensions:	216 x 140 x 21mm (L x W x T)
Format:	Hardcover
Pages:	256
ISBN-13:	978-1-137-37403-5
Categories:	Books > Humanities > History > European history > General Books > Humanities > History > History of specific subjects > Social & cultural history Books > Social sciences > Sociology, social studies > Social issues > Consumer issues Books > Humanities > History > World history > From 1900 > Postwar, from 1945 Books > History > European history > General Books > History > History of specific subjects > Social & cultural history Books > History > World history > From 1900 > Postwar, from 1945 Promotions
LSN:	1-137-37403-9
Barcode:	9781137374035