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From Modern Production to Imagined Primitive - The Social World of Coffee from Papua New Guinea (Paperback, New)
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From Modern Production to Imagined Primitive - The Social World of Coffee from Papua New Guinea (Paperback, New)
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In this vivid ethnography, Paige West tracks coffee as it moves
from producers in Papua New Guinea to consumers around the world.
She illuminates the social lives of the people who produce coffee,
and those who process, distribute, market, and consume it. The Gimi
peoples, who grow coffee in Papua New Guinea's highlands, are eager
to expand their business and social relationships with the buyers
who come to their highland villages, as well as with the people
working in Goroka, where much of Papua New Guinea's coffee is
processed; at the port of Lae, where it is exported; and in
Hamburg, Sydney, and London, where it is distributed and consumed.
This rich social world is disrupted by neoliberal development
strategies, which impose prescriptive regimes of governmentality
that are often at odds with Melanesian ways of being in, and
relating to, the world. The Gimi are misrepresented in the
specialty coffee market, which relies on images of primitivity and
poverty to sell coffee. By implying that the "backwardness" of
Papua New Guineans impedes economic development, these images
obscure the structural relations and global political economy that
actually cause poverty in Papua New Guinea.
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