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Doing Business in ASEAN Markets - Leadership Challenges and Governance Solutions across Asian Borders (Hardcover, 1st ed. 2016)
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Doing Business in ASEAN Markets - Leadership Challenges and Governance Solutions across Asian Borders (Hardcover, 1st ed. 2016)
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The authors of this important book analyse the pitfalls and risks
of doing business in ASEAN countries that are mostly absent in
Western markets, covering various strategic, external, operational,
and legal-cultural challenges for international companies. Doing
Business in ASEAN Emerging Markets crucially addresses how to
resolve those barriers. Encompassing issues of governance and
leadership standards, the authors present case studies and
practical solutions underpinned by academic research. Helping
executives learn how to implement high international standards and
maintain sensitivity to socio-cultural and political Asian
contexts, the book highlights the need to create an international
diverse and unified leadership team that will take better decisions
and effectively deal with risks, and apply best corporate
governance practices within an Asian context.
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