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Case Studies in Marketing: The Indian Context (Paperback) Loot Price: R272
Discovery Miles 2 720
You Save: R258 (49%)
Case Studies in Marketing: The Indian Context (Paperback): R. Srinivasan

Case Studies in Marketing: The Indian Context (Paperback)

R. Srinivasan

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Was R530 Loot Price R272 Discovery Miles 2 720 You Save R258 (49%)

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These cases highlight the business environment of different companies with specific focus on competitiveness, product development, market strategies and international business.

General

Imprint: PHI Learning
Country of origin: India
Release date: 2010
Authors: R. Srinivasan
Format: Paperback
Pages: 368
ISBN-13: 978-81-203-3543-1
Categories: Books > Business & Economics > General
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LSN: 81-203-3543-0
Barcode: 9788120335431

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