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Political Communication - Politics, Press, and Public in America (Hardcover) Loot Price: R1,164
Discovery Miles 11 640
Political Communication - Politics, Press, and Public in America (Hardcover): Richard M Perloff

Political Communication - Politics, Press, and Public in America (Hardcover)

Richard M Perloff

Series: Routledge Communication Series

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Loot Price R1,164 Discovery Miles 11 640 | Repayment Terms: R109 pm x 12*

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In this political communication text, Richard M. Perloff examines the various ways in which messages are constructed and communicated from public officials and politicians through the mass media to the ultimate receivers-the people. With a focus on the history of political communication, he provides an overview of the most significant issues in the study of politics and the media.
In addition to synthesizing facts and theories, and highlighting the scholarly contributions made to the understanding of political communication effects, "Political Communication" addresses such factors as the rhetorical accomplishments of American presidents, the ongoing tangles between the press and the presidency, and the historical roots of politics as it is practiced and studied today. It also addresses major issues about the press and politics that continually resurface, such as question of press bias and the use and manipulation of media by politicians to accomplish national goals.
As a comprehensive and engaging introduction to contemporary political communication, this volume provides all readers with a historical perspective on American politics and press and offers a unique appreciation of the strengths and virtues of political communication in America.

General

Imprint: Routledge Member of the Taylor and Francis Group
Country of origin: United States
Series: Routledge Communication Series
Release date: 1998
First published: 1998
Authors: Richard M Perloff
Dimensions: 229 x 152 x 31mm (L x W x T)
Format: Hardcover
Pages: 504
ISBN-13: 978-0-8058-1794-2
Categories: Books > Reference & Interdisciplinary > Communication studies > Media studies
Books > Social sciences > Politics & government > General
Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Press & journalism
LSN: 0-8058-1794-8
Barcode: 9780805817942

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