Don't be afraid of the GDPR wolf! How can your business easily
comply with the new data protection and privacy laws and avoid
fines of up to $27M? GDPR For Dummies sets out in simple steps how
small business owners can comply with the complex General Data
Protection Regulations (GDPR). These regulations apply to all
businesses established in the EU and to businesses established
outside of the EU insofar as they process personal data about
people within the EU. Inside, you'll discover how GDPR applies to
your business in the context of marketing, employment, providing
your services, and using service providers. Learn how to avoid
fines, regulatory investigations, customer complaints, and brand
damage, while gaining a competitive advantage and increasing
customer loyalty by putting privacy at the heart of your business.
Find out what constitutes personal data and special category data
Gain consent for online and offline marketing Put your Privacy
Policy in place Report a data breach before being fined 79% of U.S.
businesses haven't figured out how they'll report breaches in a
timely fashion, provide customers the right to be forgotten,
conduct privacy impact assessments, and more. If you are one of
those businesses that hasn't put a plan in place, then GDPR For
Dummies is for you.
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